Marketer Finds Unique Way to Increase Ad Budget
December 19, 2005
Scotts Miracle-Gro intends to force its employees to quit smoking and then use the savings from its healthcare costs to bump up its advertising budget.
Recent News
Meta’s Investment Plans Rattle Investors
Mark Zuckerberg’s recent announcement about Meta’s spending plans left investors concerned.
Spotify Faces Disruptions After Layoffs
During Spotify’s recent earnings call, CEO Daniel Ek acknowledged that the company’s decision to lay off employees last December had a more substantial impact on operations than initially anticipated.
Clear’s Airport Line-Skipping Faces California Scrutiny
Clear, a biometric scanning service, lets travelers skip airport security lines for $189 a year. Now, California lawmakers are pushing back against its expansion.
Walgreens Broadens Specialty Pharmacy Services for Cell and Gene Therapies
Walgreens revealed its plans to collaborate directly with drug manufacturers to provide cell and gene therapies to patients in the U.S.