Silver Star Shoots for Re-establishment in Frozen Foods

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Mar 08, 2002
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In a move to shore up its position in the frozen food industry, Silver Star Foods, Inc., has hired Z Mark Sales and Marketing, Inc., as the Company’s broker to the supermarket trade. Z Mark will handle all retail chains, or their distributors, with facilities originating in the Tri-State, and, especially, the New York Metropolitan market.

Moderator Comment: Are sales and marketing companies
more or less valuable as a component of the supply chain than in years past?

Do not call them brokers. [George
Anderson – Moderator
]

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