Retailers Come to Tsunami Victims’ Aid

Jan 07, 2005
George Anderson

By George Anderson

The world has responded to the images of devastation and stories of personal loss from the tsunami in Asia that was felt as far away as Africa. Retailers in the U.S. and elsewhere
have been quick, as in past crises, to come to the aid of those in need.

Here are just a few of the many who should be acknowledged for reaching out to those in need:

The CVS drugstore chain announced its private foundation, The CVS/pharmacy Charitable Trust, donated $1 million to the American Red Cross in order to assist with relief efforts
for victims of the tsunami. It also pledged to match up to $500,000 made by donors nationwide to the American Red Cross International Response Fund, which provides relief to the
victims in southern Asia.

Target, which recently came under criticism and calls for boycotts for extending its no soliciting rule to include the Salvation Army, also came through with a donation of $1
million to the Red Cross. In addition, the chain said its offices in Southeast Asia were donating products and its personnel were volunteering time to aid in the relief effort.

Dollar General pledged $300,000 to UNICEF (the United Nations Children’s Fund). In a released statement, the chain’s chief executive, David Perdue, said, “This disaster’s toll
on human life has touched and moved many people in our company. As global citizens, we feel compelled to help these children.”

Moderator’s Comment: What other retailers are coming to the aid of the victims of the tsunami in Southeast Asia?
Has the response to this tragedy, on the part of the business community, been different to past disasters?

George Anderson – Moderator

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