Online Surpasses Catalog at J. Crew

Mar 25, 2002

For the first time, J. Crew’s Web sales eclipsed its catalog sales, reports the New York Times. Its February sales have crossed a threshold that few apparel and general merchandise catalog businesses have reached.

The catalog retailer now gets the bulk of its sales from a growing chain of stores – $26 million in February. But the $13.1 million worth of goods the company sold online surpassed catalog sales of $10.7 million.

Moderator Comment: What broader implications arise
from J. Crew’s February results announcement? [George
Anderson – Moderator

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