On Sale at Walgreens: Physicals
Proponents of in-store clinics have always pointed to lower
medical costs as one of the benefits of the facilities. Now, operators of the
clinics are looking to educate the public to these benefits with sales (not
something you’re likely to see at your doctor’s office) on student physicals
as they get ready to go back to school.
According to the Chicago Sun-Times,
Walgreens’ Take Care Clinics are offering physicals for $35, 40 percent below
the normal $60 price. If families bring in more than one kid, the price drops
to $30 per student. The deal runs through Sept. 30.
A check of the MinuteClinic
site, operating inside CVS stores, found the current price of camp, school
and sports physicals listed at $35 also. DOT physicals were $84.
Discussion Questions: Will "sales" of medical visits such as physicals
for schools attract large numbers of new consumers to in-store clinics? Do you
think price will become an even more important element than convenience in the
marketing of in-store medical services?
- Walgreens clinics offer 40% off back-to-school physicals – Chicago
- Now offering school and sports physicals. – Take Care Clinic
- Wellness & Prevention – MinuteClinic