Mad Cow Disease Not Affecting U.S. Beef Sales

Jun 05, 2003
George Anderson

By George Anderson

It’s barbecue season and Americans are grilling burgers and steaks despite Canada’s case of mad cow disease and higher prices on beef.

According to Reuters, U.S. wholesale beef prices have increased 5.5 percent since Canada reported its single case of mad cow disease.

Moderator’s Comment: What impact will higher beef prices
have on the sales of meat and other grocery categories?, a livestock advisory firm, reports beef
plants this week are “earning more than $100 for every steer and heifer they

Christine McCracken, a food industry analyst with Midwest
Research doesn’t expect to see any immediate reduction in sales of beef. She
told Reuters, “It is the grilling season. On a relative scale of things, good
food is one of the easiest ways to treat yourself.” [George
Anderson – Moderator

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