Patricia Vekich Waldron

Founder and President, P2 Advisors
Patricia leads at the forefront of the intersection of consumers, technology and data. She has 20-year track record of helping companies differentiate themselves through innovative strategies, solutions and marketing initiatives.

In an industry where companies are vying for visibility, her unique combination of domain expertise, strategic insight and practical innovation helps organizations make better decisions and investments.

Patricia has spoken at global industry events, including World Retail Congress, Consumer Goods Forum, Retail Leaders Forum and the National Retail Federation (NRF) and is known for forming strong business relationships with clients, partners, press, and analysts around the world.

P2 will engage with you to develop compelling initiatives to meet your business goals.
− Industry and competitive assessments
− Solution portfolio reviews
− Marketing innovation and initiatives

P2 Advisors helps companies stand out in a crowded market where many are vying for visibility.

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