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gordon arnold

sales management consultant
40+ years of sales. With these practiced abilities I can quickly assess and match both the company’s worth to the qualified prospectus and reliably asses the market's acceptance. These attributes when put to work will ensure growth for the company and the company’s customers. SKILLS SUMMARY: Working with new materials to grasp the effectiveness as a solution for the overall project. Identify, meet with and discuss opportunities of mutual benefit to fully qualified business prospects and turning these efforts into a mutually profitable business relationship. Full capability to operate successfully any and all modern and/or time experienced office communications, presentation, production and Information Technology equipment. Weighing the relative costs and benefits of a potential action. Using logic and analysis to identify the strengths and weaknesses of different approaches. Teaching others how to create a new concept, design, build and implement a solution correctly. Determining all of the tools needed to do a job right the first time. Understanding written communications in all work related documents. Communicating effectively with others in writing in order to get the desired effect or response. Assessing how well one is doing when learning or teaching. Using multiple approaches when learning or teaching. Observing products, services and processes for the purpose of determining quality and performance factors against the determined needs of the company and/or customer(s). Preparing accurate reports in advance of the time required to make necessary changes. Motivating, developing and directing people as they work together to complete their goals. The ability to understand and follow corporate rules and guidelines and teach them to others. The ability to identify market needs and response and to then react appropriately. The ability to meet and exceed required profit and market share levels.
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  • Posted on: 05/30/2019

    Will TheDrop get the drop on streetwear retailing rivals?

    Differentiation demands obvious variation from the established norm in a given market segment. Success is dependent on a profitable performance level. Longevity is discovering the means to stay in touch with market change and direction. Whether you are selling apparel, technology or any thing with fast-paced change, being in front is much more important than being discount priced. With the latest and greatest fan fabulous stuff suppliers seemingly refuse to address the need for user-required change in both product and badge. This is something that Steve Jobs knew well and was very successful in implementing by putting Apple second to the latest and greatest whatever.
  • Posted on: 05/30/2019

    How can retailers help employees improve? (Hint: Not by criticizing them)

    Employee development programs should, and most often do, focus on the goal of the intended training program’s support of a necessary function(s) and/or task. Employees that are finding it difficult to comply and excel into the process are wrongly encouraged to retrain and practice that in which they are essentially inoperative. Much of this disappointing result could be discovered during a properly prepared search and interview process. The astronomical costs of screening for background and substance abuse have put aside the need to determine a candidates ability to perform. So after spending thousands of dollars to find candidates that are “employable” companies will depend on training and retraining programs that are intended to bypass the need for candidate/employee assessment. Is it any wonder why there is high turnover and low morale?
  • Posted on: 05/13/2019

    What’s wrong with the (fill in the blank) category?

    Watching trends and turn is now being relegated to tightly compacted reports that may miss trends and turn projection(s). Not being closely tuned into your inventory will get you beyond repair and into the vanquished ledgers.
  • Posted on: 05/13/2019

    Why is Party City closing profitable stores?

    While individual stores may “show” profit in a view from the top, as in distribution and logistics, they may realize unsustainable losses. No matter the cause(s), money is always the motivator or lack thereof.
  • Posted on: 05/12/2019

    Trump is deaf to retailers on tariffs

    The business of retail is to buy and sell product for a profit. This is necessary for survival and growth in any and all political climates. Previous retail leadership withstood the tumultuous challenges of political upheaval simply by enforcing an apolitical approach to the market. There are no political changes to the market that will cause the demise of retail. We are much more subject to the effects of product obsolescence, market rejection and the weather. Consumers simply consume at current market threshold price conditioning. Our stores and warehouses are packed with low price stuff that is a challenge to turn like never before. This is the issue we need to address no matter the prevailing political winds. Let’s fix the problems we face instead of inventing new ones and predicting the future.
  • Posted on: 05/08/2019

    What can we learn from the Fisher-Price Rock ‘n Play recall?

    The problem is communication and project management. Too many people in too many directions with no job one ownership or authority. In short, corporate chaos. Next is the layoffs, followed by the closings and then the sell offs.
  • Posted on: 05/08/2019

    Will Walmart’s new online pet pharmacy and vet clinics draw more pet parents?

    A more apropos framework might be to inquire for the number of untapped markets that would succumb to price leveraging market share for consumer recognized product and/or services to levels of profitability. This could lead to creating discovery methods to unveil viable markets that would be readily persuaded to inquire and participate in new programs, with little or no live market testing. Use of real intelligence recommended.
  • Posted on: 04/29/2019

    Where’s the (alt) beef?

    This is a a third world food shortage solution priced far too out of reach. Vegans and vegetarians are a relatively stagnant market segment with short term commitment to the cause. Not many have the money supply to take a reach like this on a regular basis.
  • Posted on: 04/29/2019

    Why can’t Amazon convert Prime shoppers into Whole Foods shoppers?

    There are cheaper prices with free delivery. Whole Foods was a mistake that will keep on costing.
  • Posted on: 04/29/2019

    Walmart’s Intelligent Retail Lab store runs on AI

    The need is for real intelligence as in managing out-of-stocks, customer service and checkout time and ease.
  • Posted on: 04/24/2019

    Kohl’s goes all-in on Amazon returns

    A very daring plan if there is no merger/acquisition idea in place. Nevertheless, it is working in a 21st century kind of way. Demonstrating that convenience, brick and mortar and e-commerce are in fact what retail is for the now. Wouldn’t you just love to see the financial structure of this takeover err/uh I mean deal?
  • Posted on: 04/05/2019

    Will Walmart’s new registry make parents forget Babies ‘R’ Us?

    Amazon and eBay made consumers forget the “R” US clan long ago. As for Walmart, they could use a lesson in 21st century marketing to get this and other “new/old” ideas off the ground.
  • Posted on: 04/05/2019

    Trump’s China tariff dispute leaves retail and consumer brands in limbo

    Change does not come naturally. Why should China change when they can negotiate forever while encouraging their trade partners to put on pressure? We have changed the players, but it is the same old game with more noise. Government needs to know more about who really pays tariffs and how and where they should be applied.
  • Posted on: 04/03/2019

    Can subscription retail solve its retention problem?

    This is a market share issue. Subscription retailers need to be able to redirect their market segment focus quickly and move away from the losers and into new places of opportunity. This is more a matter of finding rich fields of potential and communicating to the prospects that have customer potential. Doing the same thing that no longer works for the company is always a signal for necessary repairs. Start the repairs by listening to new ideas instead of the old pontiffs.
  • Posted on: 04/03/2019

    Okay Google, how can you help grow Walmart’s online grocery business?

    The problem for Walmart is to keep up with Google’s direction and software updates. This issue over time will lead to the creation of a buy or bring in-house and investment planning program. On the Google side there will be dollars spent to keep up with Walmart needs and at the same time focus on market strategies and trends. As pressure mounts from the consumer and competition to update and maintain core business investments and opportunities the obvious attractions may become luxury investments that erode slimming profit margins. There are no end game strategies for successful retail growth.
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