George Anderson

Editor-in-Chief, RetailWire
George Anderson has extensive executive-level experience in editorial, marketing and sales in the advertising, retail/wholesale and print, video and digital media industries. Mr. Anderson has served as the editorial voice of RetailWire since the site's founding in 2002 and has been interviewed by a wide variety of media outlets including the Charlotte Observer, Providence Journal, MarketWatch, NPR, Wall Street Journal Radio and others. Previously, Mr. Anderson served as president and creative director of the IdeaBeat Creative division of His duties included creating Online Profit Guides and Company Spotlights recognized as "Best of the Net" by for a blue-chip list of consumer goods manufacturers and technology companies. Before joining IdeaBeat, Mr. Anderson created a successful sales and marketing communications and custom publishing company called Not Your Average Agency. Mr. Anderson's experience includes eight years with Progressive Grocer Associates/Maclean Hunter Media, where he held a variety of marketing services and sales management roles. His assignments included work in the company's four divisions including Progressive Grocer, Frozen Food Age, Retail Technology, and Retail Insights (Supermarket Insights and Convenience Store Insights video division.) For editorial inquiries, please contact George at: RetailWire 116 South Union Avenue Cranford, NJ 07016 908-325-2499
  • Posted on: 06/16/2021

    Boxed is taking bulk e-commerce public

    I have my doubts when it comes to Boxed achieving profitability, even though the concept of buying in bulk online a la club stores will clearly appeal to some online. One challenge I see for Boxed is pricing. Yes, it can tout not charging an annual subscription fee to differentiate itself from Costco, Sam's and BJ's. On the other hand, it has to make up margin dollars created by subscription fees by charging higher per-unit prices. Consumers inclined to buy in bulk are likely already doing so from the warehouse clubs, Amazon and others. Price is a key factor and it's not clear to me that Boxed has made a factually compelling case for its selling proposition. A potential answer for Boxed is to begin opening stores of its own in target markets around the U.S. as informed by its online sales data. Store pickup and even local deliveries can help reduce fulfillment costs and, if successful, prove a more profitable means to serve customers. Whether this would happen at Boxed as a publicly traded company is questionable. Experience shows that many of these IPOs are used primarily to reward investors regardless of the press releases that play up strategic goals and operational plans.
  • Posted on: 06/15/2021

    How will companies manage a staff of vaccinated and unvaccinated workers?

    Rick is making the same point that NJ Gov. Phil Murphy just made. Public health officials have clearly stated that even the most well-vaccinated communities have not yet reached herd immunity (somewhere north of 80 percent if not 90 percent). Even people who have received the vaccine can still get the virus, they are just very unlikely to become seriously ill or die after doing so. Now is not the time to declare victory and return to business or life as usual. Employers do not allow workers to smoke in a store or office space because of the health ramifications it holds for others. Not being vaccinated could have consequences that are just as deadly, you just won't have to wait as long to find out.
  • Posted on: 06/04/2021

    Does every online retailer need to have a third-party marketplace?

    I think a Target-like approach with a curated selection of marketplace providers could be incrementally effective for retailers in scaling marketplace ops and addressing the branding issue where the retailer is praised or blamed for transactions for which it serves as a conduit.
  • Posted on: 06/04/2021

    Would a skyscraper on top of Macy’s NYC flagship reach in the right direction?

    I too wondered why it didn't offer residential units that could benefit the city and would more likely be filled than office space at this time. Macy's could even offer apartments at a discount to workers in the building as a perk. Another option would be to reconfigure the building to bring in complementary retail businesses and other services that would attract customers on their own with space adjacencies to Macy's store.
  • Posted on: 06/04/2021

    Voice assistant takes orders from McDonald’s drive-thru customers

    Eighty-five percent accuracy will not cut it and I assume that people will be even less likely to cut a machine a break for problems ordering than they would a human on the other side who actually may be offended by unkind words. Can't you hear it now, a customer becomes upset and swears at the voice-tech that responds that it either doesn't understand the question or says that it can not answer the expletives directed at it.
  • Posted on: 06/03/2021

    Will Amazon become the Amazon of weed if Congress legalizes it?

  • Posted on: 06/03/2021

    Will Amazon become the Amazon of weed if Congress legalizes it?

    It will be interesting to see if brand or type also becomes the standard for what is actually purchased. Perhaps it will be some other factor altogether. Do brands associated with Bob Marley, Willie Nelson, Snoop Dogg, Jay-Z, Tommy Chong, et al, or something else become the standard for the business? If so, consumer-direct models exclusive to a brand could take off. Strains including Acapulco Gold, Maui Waui (Wowie) and Panama Red were big finds way back in ancient times when possession of the killer weed could result in an unplanned visit to a police station. Cannabis today is being used for what ails you with strains high in CBD and low in THC offering almost no buzz but, reportedly, having medical benefits such as reducing anxiety. Access to high quality product (look ma, no seeds) is common in today's legal market. Perhaps, Seth Godin's position that every product made today is okay and that's good enough. The price of cannabis could definitely affect whether the category is a trade up or down business as it is with other products.
  • Posted on: 06/02/2021

    Albertsons takes first baby step towards an electric truck fleet

    Ryan - You're absolutely right. Clearly more charging stations will open up e-vehicles for both the consumer and commercial markets. Short of that, it requires a supply chain that fits the FedEx model.
  • Posted on: 06/02/2021

    Albertsons takes first baby step towards an electric truck fleet

    I think the key short of commercial charging stations popping up all over the landscape is what Russ Musgrove said about operating a hub-and-spoke system with limited miles and control over the routes that drivers take from point A and point B.
  • Posted on: 06/02/2021

    Do consumers have a gender preference when it comes to brand names?

    Should we tell Apple they screwed up? ;o)
  • Posted on: 06/02/2021

    Albertsons takes first baby step towards an electric truck fleet

    The GreenBiz article I cited in my piece said that transit companies are leading the way on electric vehicles with the introduction of buses. More than 10 percent of all commercial e-vehicle sales currently go to transit.
  • Posted on: 05/27/2021

    Will Walmart and Gap be good partners or strange bedfellows?

    Target went with a limited-edition approach on a somewhat similar deal with Levi Strauss ( while Walmart is going all-in with Gap. It appears as though Walmart, Bed Bath & Beyond and others are trying to more like Target these days. Is there only one Target or can this approach work for others, as well?
  • Posted on: 05/25/2021

    Can retailers afford to keep paying associates less than $15 an hour?

    The total weekly benefit in Georgia with the $300 from the federal government comes to a $574 top payment for the unemployed for up to 24 weeks. The state is eliminating that as of June 26. Seems like a $15 an hour pay rate (not exactly living large) would address that. As for economic decisions, it's important to remember that many of those hit hardest when the pandemic came were women, who share an oversized burden compared to men when it comes to childcare. I have not been seeing much from states or employers who pay low wages when it comes to stepping up to make sure kids do not become societal casualties here. The unemployment benefits complaint isn't a question of whether the government is being too generous (no one is getting rich with the $300 temporary increase), it is whether retail business leaders have the insights and foresight to create compensation models that demonstrate that all the platitudes about their employees - AKA their most valuable assets - are real or just happy talk being spouted for public consumption.
  • Posted on: 05/24/2021

    Do chatbots need to be more likable?

    Let me know if you've ever had a phone call that sounded something like this. "A human. I want to speak with a human." Luckily AI doesn't take irritation and even namecalling personally. If it did, neither Alexa nor Siri would be taking queries from many people I know.
  • Posted on: 05/21/2021

    Are student loan repayments the next big perk in retailer loyalty programs?

    As a point of clarification: Price Chopper continues to give its customers the same rewards they have enjoyed for years. The new elements are added perks that AdvantEdge members can choose to use or not.

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