Ed Rosenbaum

CEO, The Customer Service Rainmaker, Rainmaker Solutions

“Practice, Drill, Rehearse, Then Do It Again!”

Meet Ed Rosenbaum, CBSE (Certified Building Services Executive) CEO and Master Trainer of Rainmaker Solutions …

Ed Rosenbaum, The Customer Service Rainmaker.

Ed Rosenbaum’s mantra is “You are my mission.” His passion is to deliver excellence in customer service as a mentor, a trainer, a team leader, a visionary, trusted advisor and a RAINMAKER for his clients; training executives, managers, supervisors and front line employees.

He is an expert at identifying management, customer service and sales issues and concerns within a company. His motivational techniques and personal training methods have been developed over a successful career spanning over 3 decades.

His dynamic and personal style of coaching is comfortable – as Ed likes to say, “You have to hit singles and doubles first then the homeruns will come with practice in smarter sales and income producing techniques.”

Ed is a graduate of Virginia Polytechnic Institute with a B.S. in Business Administration. He has done graduate work at Loyola College in Business Management and at East Carolina University in Human Resources Management. He has also taken extensive seminars in Integrity Selling, Customer Service, Managing and Achieving Goals and Selling Principles.

  • Posted on: 08/13/2018

    J.C. Penney goes after Babies ‘R’ Us customers with new shops

    This could be a good move for Penney's, if they intend to put the necessary time and money in to making it the in-store experience it has to be, to be successful. Next point: how do they intend to get this group of younger shoppers in the store? It has to be through social media, or forget it.
  • Posted on: 08/10/2018

    Party City to run pilot with Amazon, ‘the world’s largest and most trafficked mall’

    This is thinking outside the box for both Party City and Amazon. Neither has anything to lose by giving it a limited look. If successful, then expand the line. If not, no harm no foul. It appears this is one of those ventures that no one is sure will work; but why not try? Others have ventured and many have won in the deep waters of Amazon.
  • Posted on: 08/09/2018

    Rite Aid and Albertsons call off merger – what’s next?

    Both Albertsons and Rite Aid are in poor positions within their particular business silos. Neither is strong enough or has the team in place to continue long term on their own. There are simply too many strong competitors. Merging would not have made either of them better or stronger. The bump in business by merging would have been insignificant. So calling off the merger now gives them the opportunity to find a company within their business models to merge with. That eliminates their problems and makes both stronger.
  • Posted on: 08/08/2018

    Can retail compete for computer science graduates?

    The best and brightest minds are going to go where they will be challenged and can compete. Usually this does not include retail. Retail is going to have to forget their current fringe package, and develop packages that will draw talent. Sometimes this will be done by the seat of the hiring manager's pants. If it makes sense, give the person you want what they want to attract them to your company. Incidentally, "good" pay as listed above does not mean competitive pay. And competitive pay can't be considered against similar industries. It has to be competitive for the position across all industries. A new graduate is going to go where he/she gets the best deal to utilize their talent and learn from the best.
  • Posted on: 08/07/2018

    Fred’s amps up the treasure hunt

    What is wrong with adding a little excitement to the shopping experience? Nothing! So why not enjoy the thrill of the hunt and then go look for what else you might be able to use while in the store? I think Fred's might have hit on something to at least drive traffic. There is nothing wrong with that. So go for it and strike while the bargains are hot.
  • Posted on: 08/06/2018

    Kroger takes on Visa

    Kroger is saying enough is enough. I seriously question the annual figure of $90 billion in processing fees. That is an unbelievable amount in my opinion. Kroger is drawing a line in the sand telling Visa; make a move if you value our business. My guess is Visa is going to respond and this will be resolved before the week is over. But then keep on the lookout for another big chain to stand up and make the same move against Visa.
  • Posted on: 08/06/2018

    Kroger takes on Visa

    I questioned the same thing when I read it, Dick.
  • Posted on: 08/03/2018

    Empty malls spelled the end for Brookstone stores

    Another sad story; another one bites the dust. I agree with several of my fellow contributors when it comes to blaming their failure on mall traffic. I think that may have been a contributor. But mall traffic is not the total answer. Somewhere along the way Brookstone lost its relevance with the shopper. Most of what they sold was in the impulse buying category. not that many people go to a mall looking to buy a higher-priced impulse item. Most go to get what they intended to buy and leave. Sure, there is some window shopping and playing with the Brookstone "toys." But buying those toys is another thing. They are too expensive for too many of today's shoppers.
  • Posted on: 08/01/2018

    Publix takes on service dog tag abuse

    Publix is not going to be alone with this policy. Too many people take too many liberties with the rules as stated by either the store, airline or hotel. I fly many miles a year. I see many people bringing small dogs on the plane. I can understand one dog for emotional support; but not two, which happens often. Stopping the person from putting the dog in the cart will be a good deterrence for abuse. But I see this as only the first step to solving what can be a larger problem. I am hopeful common sense will prevail here.
  • Posted on: 07/31/2018

    Walmart still trying to figure out home delivery

    Similar to what some others have already said; I am not sure this can become a profit center. It might remain a financial loser simply to get more people to buy from them as opposed to buying from the competition. There can't be much profit in groceries to begin with because of all the factors involved. Adding home delivery adds another cost to an already low-profit business. This will make it all the more difficult for the smaller and independent grocers. This might become fee-added to make it work.
  • Posted on: 07/30/2018

    Will RadioShack find new life inside HobbyTown’s stores?

    I can understand General Wireless looking to get some type of return on their investment. HobbyTown could be a good place to begin the test. But any aspirations of returning to the traditional brick-and-mortar world is probably not going to happen. RadioShack had a tremendous run in its time. And it tried valiantly to survive. But its day in the sun has passed.
  • Posted on: 07/27/2018

    Can store associates do anything about rude customers?

    We can write and discuss training until the cows come home. But the fact remains training someone to accept abuse with a smile is not that easy. The sales associates have feelings too. And while many may not be trained the way we would prefer; the feelings remain. Nothing gives a customer the right to verbally abuse and talk disrespectfully to anyone. Not their money. Not their status. Nothing. But that does not seem to stop many abusive customers from taking their belittled feelings out on someone they know is making barely minimum wage. My advice to you is similar to what others have written. Make it difficult for them to maintain their anger by smiling and doing everything you can to turn their anger into satisfaction. Make it a game. Play "I win and, in this case, you lose." Yes, go in the break room after shift, or on break, and laugh about it with your peers. Make work fun again.
  • Posted on: 07/25/2018

    Kroger’s 90-day terms have CPG suppliers seeing red

    Whatever happened to "the good old days" when a handshake was all you needed and payments were never a question? It used to be net 30 was the norm and was honored. Sometimes there was a discount for payment in 10 days. Those times are gone. It seems everyone is using everyone else's money to finance whatever it is they are behind on. What a vicious cycle we are living in. There will always be vendors out there who are so hungry for business that they will do anything and acquiesce to any demands, no matter how absurd, to get it. Sad, isn't it?
  • Posted on: 07/16/2018

    Can Papa John’s recover from its founder’s racial slur?

    It might be time to sever all ties with Mr. Schnatter. But separating him from the company is not going to be easy from a public standpoint. After all, the company is named Papa John's. Starbucks was quick to step up and address their PR issues. Papa John's needs to take similar steps. Peyton Manning either removed himself or was removed from the ads a while back. Maybe they should be looking for another spokesperson the public respects.
  • Posted on: 07/06/2018

    Will America win the trade war?

    Hang on to your hats folks and batten down the hatches. We are in for some rough seas because of (you fill in the blanks).

Contact Ed

  • Apply to be a BrainTrust Panelist

  • Please briefly describe your qualifications — specifically, your expertise and experience in the retail industry.
  • By submitting this form, I give you permission to forward my contact information to designated members of the RetailWire staff.

    See RetailWire's privacy policy for more information about what data we collect and how it is used.