PL Buyer: Cup of Convenience
With rising fuel prices forcing consumers to cut back on purchases at convenience stores, convenience stores have been ramping up their foodservice efforts and ...
BrainTrust LIVE: Does Your Social Media = Social Commerce?
While the LEAD conference covered practically every aspect of loyalty, engagement, analytics and digital marketing, the RetailWire BrainTrust LIVE panels tended...
Does Price Still Rule in the ‘New Normal’?
The 2010 IIR Category Leadership Conference raised this interesting question: Are retailers and manufacturers right to stay laser focused on price in the post-r...
Research Consortium: Price Rollbacks Better Than Discounts
After a huge run-up over the past year, commodity prices are back down again. But vendors unwisely have been more inclined to deal off higher list prices or off...
BrainTrust Query: Is globilization gaining importance with U.S retailers, or is this a tempest in a Tesco teapot?
The area most rapidly emerging on retailers' list of importance is "globalization"--yet it hasn't jumped up much on manufacturers' radar screens at all. In fact...
BrainTrust Query: How do we break the retailer/manufacturer impasse on effective In-Store Marketing?
With consumers able to buy bread in Walgreen's just as readily as in Wegmans, grabbing the consumer's attention whenever and wherever they shop is critical. The...