Build a Weather-driven Retail StrategyPosted: July 19, 2017
The best retail strategies take a proactive approach to everything, including the weather.
Brands that drive the most sales every year plan ahead for weather-related events.
Research shows that 30% of consumer-buying patterns are influenced by weather conditions. Now more than ever before, we’re able to accurately predict weather patterns and major weather events. With predictions at their fingertips, retailers can use weather to drive sales and effectively manage operations.
Download the In-store Innovators Playbook to learn how to:
- Build a weather strategy
- Be prepared for extreme weather
- Stock the right inventory to increase sales
- Enhance the consumer experience
- Plan promotions
- Manage staffing and employee safety