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Kurt Seemar

President
Analytic Marketing Innovations
 
 

Kurt is a demonstrated problem solver with more than 24 years of experience in marketing analytics — working the first half of those years on the client side and the second half on the vendor side (LexisNexis, f.n.a. ChoicePoint and KBM Group).

Kurt is an analytics leader with a proven track record building and running teams responsible for predictive modeling, statistical analysis, strategic consulting and business intelligence. His analytic experience spans several industries, including telecommunications, healthcare, banking, financial services and insurance.

He co-founded Analytic Marketing Innovations, Inc (AMI), which provides marketing analytics to a variety of industries.

At AMI, Kurt and his team develop leading-edge analytical tools and know that strong, innovative analytics capabilities will be the differentiating factor in our clients' future success. In fact, AMI was founded squarely on the belief that statistical tools and methodologies should be available to all companies, regardless of size, and out of the strong desire to level the playing field for small and medium-sized companies.

AMI specialties include statistical marketing modeling, business intelligence, reporting, statistical analysis, predictive modeling, propensity modeling, direct marketing, digital analytics, database marketing and analytic produce development.

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