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David Slavick

VP, Retail Consulting
Customer Communications Group
 
 

David is a passionate to win, collaborative, creative and analytical senior management CRM and Loyalty executive who has personally lead some of the most innovative and complex 1:1 consumer marketing initiatives in the U.S. and Canada. His stamp has been felt on programs such as the ShopYourWayRewards loyalty program at Sears Holdings Corporation that encompasses not only Sears, but Kmart, Lands’ End and Off Mall locations. Also, at American Eagle Outfitters All Access Pass/AE Awards and many others that leverage both white label non-credit rewards as well as those that do link rewards/loyalty to credit card portfolio. His programs have always generated exceptional and sustained return on investment. David’s scope is to drive strategic planning, customer loyalty program design and operational components.

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