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Carol Spieckerman

Carol Spieckerman possesses over 20 years of experience in multi-million-dollar sales, sales management, new product launches, licensing, and business development with a focus on major mass retailers. She brings high-volume, multiple SKU sales and sales management experience to newmarketbuilders’ clients.

Carol has built, managed, and motivated sales, product, and analytical teams for family-owned and corporate consumer product companies and licensors and has driven exponential volume growth for those organizations. She has been charged with pioneering new business and procuring coveted high-volume accounts throughout her career and has become a "specialist" in addressing their very specific needs.

Carol has played an integral strategic role within consumer products companies toward new product launches and line and brand extensions and has served in a liaison role between supplier companies and their top licensors. She possesses a unique understanding of supplier/licensor/retailer dynamics as well as the increased need for customized approaches in the industry. Carol enjoys "bridging the gap" between suppliers and their customers via sales training, strategic hiring, and organizational solutions.

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