John Boccuzzi, Jr.

John Boccuzzi Jr. has more than 20 years experience as a sales and marketing executive, with a superlative record of driving revenue, business development, and customer relationship management. He has earned a reputation for a professional and positive attitude, and the ability to easily connect with and motivate those around him.

Prior to Affinion Group, John was the Managing Partner of his own consulting group Boccuzzi, LLC.  For 2+ years John worked with several companies including Instant Combo Savings (ICS), Datalliance and IBM.  John's work with these clients and others primarily focused on Negotiations and Sales training, Venture Capital fundraising and general sales and marketing consulting. Prior to starting Boccuzzi, LLC, John served as CEO of Kenosia Corporation, the leading provider of demand data analytics solutions for the consumer goods industry. There he led his team in growing revenue by more than 20% in 2007-2008. Under John's management, Kenosia was ranked by readers of Consumer Goods Technology Magazine as No. 1 in "Customer Experience" two years in a row in the demand data analytics category.

John also held a variety of sales and business development positions at Kenosia before becoming CEO in 2005. During his tenure there, he negotiated more than 100 software contracts with some of the largest CPG manufacturers and retailers in the world including: General Mills, GlaxoSmithKline, Colgate, Heinz, Procter & Gamble, Bacardi, Heineken, GE Consumer Industrial, Nestle Purina, Ahold, and Philip Morris USA.

Previous to originating the idea for Kenosia in 1998, John was a sales executive with Bristol Technology, Interactive Edge, and U.S. Computer Connection. He started his career with Junior Achievement of Southwest Connecticut - an organization he now serves as a member of their Board of Directors.

Wanting to share his passion for developing new business and teams, along with his desire to deliver the best possible solutions to his clients, John formed Boccuzzi LLC. Through his many years of diverse and progressive sales and marketing experience, John provides a hands-on perspective on the challenges and successful solutions in a rapidly changing business climate.

John has a Bachelor's Degree from Bryant College and resides in Newtown, CT with his wife and two children. He enjoys challenging himself outside of the office as well, and has competed in several marathons including Vermont City, New York, and the Disney Goofy Challenge - a half- and full-marathon back to back. John also cycled from Maine to D.C. with his 63 year old father in 2008.