Delivering On Your Brand Promise

In this series of webisodes from RetailWire, hear from BrainTrust panelists who have made careers out of helping retailers and brands apply technology in ways that support their company missions. More details on this series below...

(Note: posted in reverse chronological order.)

Part 7: Technology and the Essence of Good Service

Part 6: Sharing and Related Expectations

Part 5: Personalization and Mobile

Part 4: Mobilizing the Store

Part 3: Drivers of Great Cross-Channel Experiences

Part 2: Applying Cross-Channel Principles

Part 1: The Big Data Deluge

About this video series:
From data analysis to mobile networks and cross-channel integration, retailers and brands face decisions on myriad innovative retail technology solutions today. The benefits can be game-changing, but it's too easy for decision-makers to become distracted by features that may not contribute to business performance or growth. In this set of seven RetailWire thought leadership videos, sponsored by Oracle Retail, you'll hear from four experts who have made careers out of helping retailers and brands apply technology in ways that support their company missions. Watch each new video as we explore the theme of "Delivering On Your Brand Promise" from different retail tech vantage points.