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RetailWire Digest - Clicks 'n Bricks

December 2011 Edition

The Cross-Channel Revolution

With Walmart.com looking to challenge Amazon's online dominance and Amazon making forays into the physical world, the one thing that's clear is how blurred the distinctions are becoming between the click and brick domains.

IN THIS ISSUE:

  • Walmart and Amazon Face Off
  • Lowe’s Equips Shoppers With Online Tools
  • Walmart.com Tests Click ‘n Mortar
  • Tesco Augments Reality

Read this Digest for a distillation of the cross-channel phenomenon revolutionizing the retail environment today.

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