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BUSINESS TIPS

SymphonyIRI Group:
Shopper-Centric Execution
AT&T:
Mobile Productivity Solutions
Duracell:
Battery Category
Nestle Purina:
Winning Pet Care Shopper Loyalty
MarketingLab:
iShopper Marketing Evolution
IBM:
Enterprise Marketing Management
Nature Made:
Vitamin Category
Comments

Management Strategy

4/30/2012 H-E-B Takes on Competitors Big and Small [9]
4/24/2012 Uniqlo May Explore U.S. Growth Online [11]
4/23/2012 BrainTrust Query: Is Retail Quietly Trending Away From Bricks and Mortar? [43]

Online Retail

5/16/2012 Macy's Stores Counter Amazon's Logistics Edge [19]
5/10/2012 Amazon Making Moves to Rule Fashion World [14]
5/8/2012 Costco Wants More to Go Clubbing Online [25]

Consumer Marketing

5/16/2012 Coupons Get Personal with Check-In Service [9]
5/14/2012 BrainTrust Query: Of Habit and Target [8]
5/10/2012 BrainTrust Query: An Open Letter to Millennials [16]

Category Management

5/2/2012 PL Buyer: Cup of Convenience [12]
5/1/2012 Family Dollar Antes Up On Food and More [16]
4/30/2012 Wegmans Sees Smaller Stores as Good Fit in Beantown [15]

Products/Brands

5/4/2012 'King of Pop' is Dead But Still Pitching Pepsi [21]
3/30/2012 Report: Buyer Wanted for Lands' End [18]
3/26/2012 Retailers Put a Premium on Store Brand Growth [11]

Customer Service

5/16/2012 Macy's Stores Counter Amazon's Logistics Edge [19]
5/11/2012 BrainTrust Query: When A Customer Freaks Out [21]
5/9/2012 BrainTrust Query: Will Tablets Usher in an Era of 'Dumber' Retail Sales Help? [35]

Human Resources

5/15/2012 A Tweet Too Far - CFO Loses Job [20]
5/14/2012 Penney Eliminates Commissions [31]
5/11/2012 Associate Inclusion Can Make a Big Difference for Retailers [6]

Amazon

5/16/2012 Macy's Stores Counter Amazon's Logistics Edge [19]
5/10/2012 Amazon Making Moves to Rule Fashion World [14]
5/8/2012 Amazon's Going Hollywood [8]

Technology

5/15/2012 Retail Customer Experience: Using Associates to Reduce Self-Checkout Theft [9]
5/2/2012 FMI Speaks: What's Next? [14]
4/27/2012 Digital Retailing to Take Off in Airports [11]

Operations

5/16/2012 Macy's Stores Counter Amazon's Logistics Edge [19]
5/15/2012 A Tweet Too Far - CFO Loses Job [20]
5/15/2012 In-Store Clinics Good for What Ails Chains [12]
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