The roof caves in on Trader Joe’s
Last weekend’s blizzard presented plenty of challenges for retailers in this part of New Jersey after dropping more than two feet of snow on the area. It was particularly tough on Trader Joe’s in Westfield, which had its roof collapse under the weight of the snow.
Following the collapse, Westfield officials said the building would have to be razed as three walls were compromised along with the roof.
Locals, based on numerous discussions, are taking it hard. Not only will they need to travel further to reach the next-closest Trader Joe’s, they will miss the people who work at the Westfield store. There is also the wine. You see, the Westfield Trader Joe’s is one of the few in the state (and the only one nearby) that sells beer and wine.
Initially, many locals were concerned that Trader Joe’s might move out of Westfield altogether since it is bound to take a long time to clear the existing building and erect a new one. Trader Joe’s put those concerned at ease with a statement that the company intended to rebuild and reopen the store and would update locals once it had a “realistic timeframe” for completing the job. The real concern expressed by locals shows that, while there are many ways to build loyalty with customers, few do it as successfully as Trader Joe’s.
The most deeply affected by the roof collapse were the approximately 160 full- and part-time employees at the Westfield store. Trader Joe’s has pledged to work with interested employees to help them find work at its other locations.
- Westfield, NJ – Location Closed for Repairs – Trader Joe’s
- Westfield Trader Joe’s ‘In Bad Shape,’ Likely to be Demolished, Head of DPW Says – TAPinto.net
- Trader Joe’s Says It Will Reopen in Westfield Location – TAPinto.net
What are the best approaches for retailers when dealing with customers and employees following catastrophic events such as that experienced by the Trader Joe’s in Westfield, NJ? How would you rate Trader Joe’s response in this instance?