WTFF (What The French Fry) is going on at Burger King?
The chain has just introduced a second fry option. Customers now have a choice of BK's traditional fries or its new Satisfries, a new crinkle cut menu item with 40 percent less fat and 30 percent fewer calories.
"One out of every two Burger King guests orders our classic French fries and we know our guests are hungry for options that are better for them, but don't want to compromise on taste," said Alex Macedo, president North America, Burger King Worldwide, said in a statement. "When it comes to what we eat, we know that small changes can have a big impact. We see Satisfries as one of the biggest fast food launches and are excited to bring this great tasting French fry to our guests."
While BK is promoting its new fries as healthier than traditional alternatives, it is not going so far as to suggest the new addition to the menu is a healthy food. The chain credits the lower (not low) fat and calorie counts to a recipe that absorbs less oil.
According to a review by Time, Satisfries look and taste just like BK's regular fries. The new fries are being made by McCain Foods Ltd., which also makes fries for McDonald's and Wendy's, according to The Wall Street Journal.
Do you approve or disapprove of Burger King's decision to launch its new Satisfries while keeping its traditional fries on the menu?