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Choice Comments:

From...
"This is a great move for Amazon. Most of the summer sales occur in early June, so the timing is perfect. Also, it's something new for shoppers to experience. They're..."
From...
"A strong mission statement defines the end state, timeframe and reasoning/path. Kennedy said, "We choose to go to the moon in this decade and do the other things, not because..."
From...
"Understanding your customers' needs and then working out how to best satisfy them is a key requirement to winning in a competitive retailing environment. It's unclear if Sam's Club and..."
From...
"The Shocking Values program at Sam's Club bears an eerie resemblance to Woot!, an online daily deal site that I have used occasionally. No shame in copying a good idea,..."
From...
"The strength of a mission statement is based upon the degree of empowerment each employee has to fulfill the mission. Retailers need to focus on their shoppers and customers. Every..."
From...
"The timing of this feels like it is a dress rehearsal for the holidays. The Black Friday connection is just a quick way to define it, but I think there..."
From...
"I like mission statements that are clear, actionable and measurable, even if they are not completely metric in nature. You have to be able to measure the less tangible tactical..."
From...
"A strong mission statement is ANY mission statement that is actually followed and implemented by the leadership in such a way that it affects the organization's performance — preferably positively. These are..."
From...
"I hope "Shocking Values" isn't retail's version of a defibrillator. If so Mathews, Phibbs and others are right, it won't ultimately work on patient Sam. Seems to me this is the..."
From...
"To begin with a mission statement ought to provide a company with a sustainable point of authentic differentiation, preferably one as unique as possible. Ian's Microsoft example offers a case study..."
 

Featured Panelists:

[Image of: James Tenser]
James Tenser
Principal
VSN Strategies
 
[Image of: Dr. Stephen Needel]
Dr. Stephen Needel
Managing Partner
Advanced Simulations
 
[Image of: Kai Clarke]
Kai Clarke
CEO
American Retail Consultants
 
[Image of: Bill Hanifin]
Bill Hanifin
Managing Director
Hanifin Loyalty LLC
 
 
[Image of: Tom Redd]
Tom Redd
Global Vice President, Strategic Communications
SAP Global Retail Business Unit
 
[Image of: Lee Peterson]
Lee Peterson
EVP Brand, Strategy & Design
WD Partners
 
[Image of: Tony Orlando]
Tony Orlando
Owner
Tony O's Supermarket & Catering
 
[Image of: Roger Saunders]
Roger Saunders
Global Managing Director
Prosper Business Development
 
[Image of: Paula Rosenblum]
Paula Rosenblum
Managing Partner
RSR Research
 
[Image of: Gajendra Ratnavel]
Gajendra Ratnavel
CEO
L Squared Digital Signage
 
[Image of: Adrian Weidmann]
Adrian Weidmann
Principal
StoreStream Metrics, LLC
 
[Image of: Ken Lonyai]
Ken Lonyai
Digital Innovation Strategist, co-founder
ScreenPlay InterActive
 
[Image of: Mel Kleiman]
Mel Kleiman
President
Humetrics
 
[Image of: Ben Ball]
Ben Ball
Senior Vice President
Dechert-Hampe
 
[Image of: Ed Rosenbaum]
Ed Rosenbaum
CEO, The Customer Service Rainmaker
Rainmaker Solutions
 
[Image of: Cathy Hotka]
Cathy Hotka
Principal
Cathy Hotka & Associates
 
[Image of: Warren Thayer]
Warren Thayer
Editorial Director & Co-Founder
Frozen & Refrigerated Buyer
 
[Image of: Max Goldberg]
Max Goldberg
President
Max Goldberg & Associates
 
[Image of: Anne Howe]
Anne Howe
Senior Vice President
Shopper Solutions, part of Acosta Mosaic Group
 
[Image of: Gene Detroyer]
Gene Detroyer
Professor
Independent
 
[Image of: Grace Kim]
Grace Kim
Enterprise Account Executive
Conversocial
 
[Image of: Shep Hyken]
Shep Hyken
Chief Amazement Officer
Shepard Presentations, LLC
 
[Image of: Kenneth Leung]
Kenneth Leung
Director of Enterprise Industry Marketing
Avaya
 
[Image of: Camille P. Schuster, Ph.D.]
Camille P. Schuster, Ph.D.
President
Global Collaborations, Inc.
 
[Image of: Ryan Mathews]
Ryan Mathews
Founder, ceo
Black Monk Consulting
 
[Image of: Chris Petersen, PhD]
Chris Petersen, PhD
President
Integrated Marketing Solutions
 
[Image of: Ralph Jacobson]
Ralph Jacobson
Global Consumer Products Industry Marketing Executive
IBM
 
[Image of: Dick Seesel]
Dick Seesel
Principal
Retailing In Focus LLC
 
[Image of: Zel Bianco]
Zel Bianco
President, founder and CEO
Interactive Edge
 
 
[Image of: Steve Montgomery]
Steve Montgomery
President
b2b Solutions, LLC
 

BrainTrust Consulting:

Many of our BrainTrust panelists are available for consulting, speaking, seminars and training. Request A Referral

If you have specific questions you would like ask the panelists... Submit A BrainTrust Query


All Panelists A-Z:

Mohamed Amer
Vice President, Global Consumer Industries, SAP

Keith Anderson
VP, Strategy & Insight, Profitero

Carlos Arámbula
VP Hispanic Marketing, R&R Partners, MarcasUSA LLC

Nikki Baird
Managing Partner, RSR Research

Ben Ball
Senior Vice President, Dechert-Hampe

Gib Bassett
CPG and Retail Industry Principal, Oracle

Zel Bianco
President, founder and CEO, Interactive Edge

David Biernbaum
Senior Marketing and Business Development Consultant, David Biernbaum Associates LLC

Bill Bittner
Principal, BWH Consulting

John Boccuzzi, Jr.
Managing Partner, Boccuzzi, LLC

Peter J. Charness
SVP America, Global CMO, TXT Group

Eric Chester
Keynote Speaker, Author, Reviving Work Ethic, LLC

Kai Clarke
CEO, American Retail Consultants

Liz Crawford
SVP, Strategy & Insights, Head of ShopLab, Match Drive

Bill Davis
Director, MB&G Consulting

Laura Davis-Taylor
EVP Customer Experience, MaxMedia

J. Peter Deeb
Managing Partner, Deeb MacDonald & Associates, L.L.C.

W. Frank Dell II, CMC
President, Dellmart & Company

Gene Detroyer
Professor, Independent

Robert DiPietro
SVP Energy Services and New Ventures, Homeserve

Janet Dorenkott
VP & Co-owner, Relational Solutions, Inc.

David Dorf
Sr. Director of Technology Strategy, Oracle Retail

Peter Fader
Professor of Marketing, The Wharton School of the Univ. of Pennsylvania

Doug Fleener
President and Managing Partner, Dynamic Experiences Group

Brian Fletcher
VP of Consulting Services, Insights in Marketing, LLC

Dan Frechtling
SVP Product and Marketing, CMO, G2 Web Services

Jerry Gelsomino
Principal, FutureBest

Richard J. George, Ph.D.
Professor of Food Marketing, Haub School of Business, Saint Joseph's University

Jason Goldberg
VP Commerce Strategy, Razorfish

Max Goldberg
President, Max Goldberg & Associates

Kevin Graff
President, Graff Retail

Jeff Hall
President, Second To None

Bill Hanifin
Managing Director, Hanifin Loyalty LLC

Seeta Hariharan
General Manager and Group Head, Tata Consultancy Services (TCS) Digital Software & Solutions Group

Debbie Hauss
Editor-in-Chief, Retail TouchPoints

Mark Heckman
Principal, Mark Heckman Consulting

Tim Henderson
Editor/Writer, Independent

Karen S. Herman
Founder & Design Director, Gustie Creative LLC

Gene Hoffman
President/CEO, Corporate Strategies International

Cathy Hotka
Principal, Cathy Hotka & Associates

Anne Howe
Senior Vice President, Shopper Solutions, part of Acosta Mosaic Group

Ted Hurlbut
Principal, Hurlbut & Associates

Shep Hyken
Chief Amazement Officer, Shepard Presentations, LLC

Ralph Jacobson
Global Consumer Products Industry Marketing Executive, IBM

Raymond D. Jones
Managing Director, Dechert-Hampe & Co.

John Karolefski
Editor in Chief, CPGmatters.com

Jesse Karp
Omnichannel Consulting Manager & Loyalty Practice Lead, Cognizant Business Consulting

Grace Kim
Enterprise Account Executive, Conversocial

Mihir Kittur
Co-founder and Chief Innovation Officer, Ugam

Mel Kleiman
President, Humetrics

Marge Laney
President, Alert Technologies, Inc.

Kenneth Leung
Director of Enterprise Industry Marketing, Avaya

Ken Lonyai
Digital Innovation Strategist, co-founder, ScreenPlay InterActive

Jonathan Marek
Senior Vice President, Applied Predictive Technologies

Ron Margulis
Managing Director, RAM Communications

Ryan Mathews
Founder, ceo, Black Monk Consulting

Diana McHenry
Retail & CPG, LLamasoft, Inc.

John McIndoe
Senior Vice President, Marketing, IRI

Graeme McVie
VP & GM, Business Development, Precima

Martin Mehalchin
Partner, Lenati, LLC

Steve Montgomery
President, b2b Solutions, LLC

Joe Nassour
Chief Technology Officer, RetailTactics

Dr. Stephen Needel
Managing Partner, Advanced Simulations

Larry Negrich
Vice President, Marketing, nGage Labs

Brian Numainville
Principal, The Retail Feedback Group

Tony Orlando
Owner, Tony O's Supermarket & Catering

Mike Osorio
Senior VP Organizational Change Management, DFS Group

Chuck Palmer
Vice President of Strategy, JohnRyan

Bryan Pearson
President and CEO, LoyaltyOne

Ian Percy
President, The Ian Percy Corporation

Chris Petersen, PhD
President, Integrated Marketing Solutions

Lee Peterson
EVP Brand, Strategy & Design, WD Partners

Bob Phibbs
President/CEO, The Retail Doctor

Mark Price
Managing Partner, LiftPoint Consulting, Inc.

Dan Raftery
President, Raftery Resource Network Inc.

Christopher P. Ramey
President, Affluent Insights

Shilpa Rao
Practice Head - Merchandising, Tata Consultancy Services

Gajendra Ratnavel
CEO, L Squared Digital Signage

Tom Redd
Global Vice President, Strategic Communications, SAP Global Retail Business Unit

Alexander Rink
CEO, 360pi

Frank Riso
Principal, Frank Riso Associates, LLC

Ed Rosenbaum
CEO, The Customer Service Rainmaker, Rainmaker Solutions

Paula Rosenblum
Managing Partner, RSR Research

Phil Rubin
CEO, rDialogue

Joel Rubinson
President, Rubinson Partners, Inc.

Roger Saunders
Global Managing Director, Prosper Business Development

Matt Schmitt
President, Chief Strategy & Innovation Officer, Reflect

Camille P. Schuster, Ph.D.
President, Global Collaborations, Inc.

Dick Seesel
Principal, Retailing In Focus LLC

Naomi K. Shapiro
Strategic Market Communications, Upstream Commerce

Todd Sherman
Managing Partner, T3C Partners

Arie Shpanya
CEO and Co-founder, Wiser

J. Kent Smith
VP, Business Development, Galleria RTS

Herb Sorensen, Ph.D.
Scientific Advisor TNS Global Retail & Shopper, Shopper Scientist LLC

Carol Spieckerman
President, newmarketbuilders

Ben Sprecher
Business Development, Google

AmolRatna Srivastav
Asst. General Manager, Analytics and Insights, Tata Consultancy Services

Kelly Tackett
Research Director, Planet Retail

James Tenser
Principal, VSN Strategies

Warren Thayer
Editorial Director & Co-Founder, Frozen & Refrigerated Buyer

Lance Thornswood
VP/Managing Director, inRetail

Joan Treistman
President, The Treistman Group LLC

Susan Viamari
Editor, Times & Trends, IRI

Adrian Weidmann
Principal, StoreStream Metrics, LLC

Dave Wendland
Vice President, Hamacher Resource Group

Roy White
Editor-at-large, RetailWire

Verlin Youd
Managing Principal, Verizon

David Zahn
Owner, ZAHN Consulting, LLC

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