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David Biernbaum's RetailWire Blog
March 18, 2010
Social networking is great for real people that like to get in touch and stay in contact with other people regardless of location and geography. I'm a huge fan of social networking for enjoyment, business, networking, and for treating it as a medium to keep up with people, developments, ...
March 17, 2010
Utilizing "real" employees in retail advertising is potentially very effective....
March 17, 2010
P&G has always excelled at understanding the consumer. Consumers in the critical mass are unwilling to pay premium prices for eco-friendly products....
March 16, 2010
Consumer advertising on Smart Phones will become mainstream only when consumers perceive the practical benefits for themselves vs. the perception that such activity is really only benefiting the advertiser, and not the consumer....
March 15, 2010
As a consumer I'm a big fan of not paying sales taxes for online shopping. However, to be fair, it really doesn't make sense that online shopping is tax free....
March 15, 2010
Urban centers definitely stand a chance of renaissance and rejuvenation for reasons of convenience, fuel and transportation costs, and pragmatism. However, success depends on three major factors: quality of schools, safety in neighborhoods, and availability of public transportation....
March 15, 2010
Many lessons for retailers should have been learned by the economic events of these past two years. Among these lessons should be the point that many retailers over "rationalized" their SKU assortment to the point where consumers were turned away not by the recession but more so because the ...
February 19, 2010
Many Rite Aid stores would probably be square pegs and not necessarily the right fit for Walgreens and/or CVS. However, it would not be surprising to me if the chain were taken over, at least in parts, perhaps even by multiple buyers. Who knows?...
February 19, 2010
Observing consumers is far more useful than listening to consumers for many reasons. For any number of human reasons people often do not discuss accurately what drives their own buying decisions. Truth is, many consumers do not even know what drives his or her purchasing decisions. Stand in an aisle ...
February 18, 2010
Walgreens is a good company that I have done business with for more than 30 years. Walgreens will do a great job in the NY market.What concerns me is that the U.S. drug store market has a serious lack of competition. I do not believe that this is a wonderful ...
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