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Marc Gordon's RetailWire Blog
March 26, 2010
Sorry Susan,I have to go with #1. It's sad to say, but customer service has only become a marketing tool because so few retailers actually practice it....
March 15, 2010
Well I am never one for paying taxes when I don't have to, but I still think that if someone is buying a product from a business that has a presence in their own state or province, then it is not unreasonable for the government to require them to pay ...
March 11, 2010
In theory I could see cloud apps being the way of the future. No more worries about losing files, or hard drive crashes. But the big question remains about speed, security, and ease of use. If the applications are crap, then it doesn't really matter where they're ...
March 10, 2010
Even as a marketer, I feel a little queasy when I read articles like this. While some might get excited at a new method for getting customers to spend more money, I see it as a cheap copout to doing things that genuinely improve the shopping experience such as ...
March 9, 2010
Not being a retail guy, I'm not sure if people really compare prices for every item. But I do believe that perception is a big factor. If people no longer perceive Wal-Mart as having the lowest prices, then they will be more inclined to look elsewhere. Are ...
March 5, 2010
This is hot stuff! It's got all the elements that make shopping fun for those who like to shop. I think the long term success for these sites will depend on a continued growth in product mix. I also see spinoff sites for such things as vacations, ...
February 24, 2010
Wow! Some serious opinions here. Glad we can all get so pumped just for an ice cream cone. I think Doron hit the nail on the head. BR got all my info and 8 bucks. That would make it a success in any marketing manual....
February 23, 2010
Forgive my ignorance as I have never heard of Vudu, but I have to ask how successful is this company now? Can anyone rent or purchase from them, or do I need a special player or set top box? Do I buy this hardware or is it free? ...
February 22, 2010
This entire program is pathetic on so many levels. Where is all the money that the government is spending really going? Are they planning on opening grocery stores in under serviced areas themselves? Or are they just bribing grocery chain execs to open stores in unprofitable regions? ...
February 19, 2010
I love Sears! They're smart, aggressive and have a solid business plan. Next on the agenda should be franchising those little diners you find in some Kmarts. Nobody makes a vanilla milkshake like Kmart. Nobody!...
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