![[Image of: RetailWire Logo and Tagline]](/images/branding/retailwire-logo-and-tagline.jpg){kind=logo}
![[Image of: RetailWire Logo and Tagline (for print)]](/images/branding/print-header.jpg)
![[Image of: Discussions button]](/images/buttons/discussions-inactive.jpg)
![[Image of: Business Tips button]](/images/buttons/business-tips-inactive.jpg)
![[Image of: Braintrust Panel button]](/images/buttons/braintrust-panel-inactive.jpg)
![[Image of: News and Other Resources Button]](/images/buttons/news-and-resources-inactive.jpg)
![[Image of: SymphonyIRI banner - A SymphonyIRI Times & Trends Report: 2011 New Product Pacesetters DOWNLOAD NOW!]](/public/images/banners/625.jpg?cb=44427734)
![[Image Of: Email and print icons]](/images/buttons/email-and-print.jpg){kind=small}
RetailWire Braintrust Resources
The RetailWire BrainTrust offers a wealth of resources including studies, white papers and publications. This list is updated as new resources become available. There are currently 45 different resources available.
PromoAid Blog Post
New Hire: Alaina Tackett, Director of Business Development
PDF (pdf)
Provided by Ronnie Perchik
New Hire: Alaina Tackett, Director of Business Development
PDF (pdf)
Provided by Ronnie Perchik
Shopper Marketing magazine
Best Practices in Shopper Marketing Measurement
Article by Liz Crawford (pdf)
Provided by Liz Crawford
Best Practices in Shopper Marketing Measurement
Article by Liz Crawford (pdf)
Provided by Liz Crawford
Lenati, LLC
Mobile in Retail and Multi-Channel Stratgy
Tips for developing your mobile strategy (pdf)
Provided by Martin Mehalchin
Mobile in Retail and Multi-Channel Stratgy
Tips for developing your mobile strategy (pdf)
Provided by Martin Mehalchin
DemandTec
Viewpoints - DemandTec Thought Leadership Blog
On retail merchandising, marketing, trade, and shopper trends (URL)
Provided by Armen Najarian
Viewpoints - DemandTec Thought Leadership Blog
On retail merchandising, marketing, trade, and shopper trends (URL)
Provided by Armen Najarian
SymphonyIRI Group
Channel Migration: A Quest for Affordability
A Times & Trends Newsletter (PDF)
Provided by John McIndoe
Channel Migration: A Quest for Affordability
A Times & Trends Newsletter (PDF)
Provided by John McIndoe
Alert Technologies
The Fitting Room as a Sales Driver
A RetailWire Whitepaper (URL)
Provided by Marge Laney
The Fitting Room as a Sales Driver
A RetailWire Whitepaper (URL)
Provided by Marge Laney
Beyond Redemption: 2G Digital Shopper Marketing
How marketers can win the 2nd Gen of digital shopper marketing (PDF)
Provided by Dan Frechtling
Avnet Technology Solutions
RetailPath - Finding Success in Retail Solutions
Description of the Avnet RetailPath practice. (URL)
Provided by Larry Negrich
RetailPath - Finding Success in Retail Solutions
Description of the Avnet RetailPath practice. (URL)
Provided by Larry Negrich
Field Audits, Task Management
Retail Audit and Checklist Software
Company website (url)
Provided by Fabien Tiburce
Retail Audit and Checklist Software
Company website (url)
Provided by Fabien Tiburce
M Squared Group, Inc.
Cultivating Your Customers Blog, by Mark Price
How to overcome real-life challenges to customer-centricity (URL)
Provided by Mark Price
Cultivating Your Customers Blog, by Mark Price
How to overcome real-life challenges to customer-centricity (URL)
Provided by Mark Price
Affluent Insights
Ramey Report
Trusted Strategies to Sell Premium & Luxury Products (URL)
Provided by Christopher P. Ramey
Ramey Report
Trusted Strategies to Sell Premium & Luxury Products (URL)
Provided by Christopher P. Ramey
QuantiSense
Empowering Store Operations w/ Analytics & Business Intelligence
White Paper - Thought Leadership Series (PDF)
Provided by Bill Robinson
Empowering Store Operations w/ Analytics & Business Intelligence
White Paper - Thought Leadership Series (PDF)
Provided by Bill Robinson
b2b Solutions, LLC
b2b Solutions Website
The source for convenience / petroleum consulting. (url)
Provided by Steve Montgomery
b2b Solutions Website
The source for convenience / petroleum consulting. (url)
Provided by Steve Montgomery
Miller Zell, Inc.
Store Brand Equity and Incremental Sales
Activating the store environment to build brand equity & trial (PDF)
Provided by Sandy Miller
Store Brand Equity and Incremental Sales
Activating the store environment to build brand equity & trial (PDF)
Provided by Sandy Miller
Hanifin Loyalty LLC
Loyalty Truth Blog
Unbiased Insights on Customer Strategies & Loyalty Marketing (URL)
Provided by Bill Hanifin
Loyalty Truth Blog
Unbiased Insights on Customer Strategies & Loyalty Marketing (URL)
Provided by Bill Hanifin
Candy & Snack Today
Candy & Snack Today Retail Report Sept/Oct 2010
Candy & Snack Today Retail Report - Sept/Oct 2010 (PDF)
Provided by John Boccuzzi, Jr.
Candy & Snack Today Retail Report Sept/Oct 2010
Candy & Snack Today Retail Report - Sept/Oct 2010 (PDF)
Provided by John Boccuzzi, Jr.
TNS Global Retail & Shopper Practice
Thinking About Merchandising
Whitepaper (PDF)
Provided by Herb Sorensen, Ph.D.
Thinking About Merchandising
Whitepaper (PDF)
Provided by Herb Sorensen, Ph.D.
Grocery Headquarters
Is Shopper Marketing Doomed?
Article on Shopper Marketing essentials (url)
Provided by David Zahn
Is Shopper Marketing Doomed?
Article on Shopper Marketing essentials (url)
Provided by David Zahn
Incentive Targeting, Inc.
Company Website
Next-generation targeted marketing and retail collaboration (URL)
Provided by Ben Sprecher
Company Website
Next-generation targeted marketing and retail collaboration (URL)
Provided by Ben Sprecher
Retailing In Focus
Dick Seesel's Blog about Retail Today
Strategic Insights for Stores and Suppliers (url)
Provided by Richard Seesel
Dick Seesel's Blog about Retail Today
Strategic Insights for Stores and Suppliers (url)
Provided by Richard Seesel
Hurlbut & Associates
Ted Hurlbut's Retail Blog
Perspectives for the Entrepreneurial Retailer (URL)
Provided by Ted Hurlbut
Ted Hurlbut's Retail Blog
Perspectives for the Entrepreneurial Retailer (URL)
Provided by Ted Hurlbut
IBM Corporation
Smarter Food Supply
Technology is ensuring your food is getting "smarter". (url)
Provided by Ralph Jacobson
Smarter Food Supply
Technology is ensuring your food is getting "smarter". (url)
Provided by Ralph Jacobson
newmarketbuilders
Always right, sometimes early!
Blog - Retail in no particular order... (URL)
Provided by Carol Spieckerman
Always right, sometimes early!
Blog - Retail in no particular order... (URL)
Provided by Carol Spieckerman
International Council of Shopping Centers
2010 Florida Retail Report
Overview of Florida retail market; in-state regional summaries (PDF)
Provided by John Crossman
2010 Florida Retail Report
Overview of Florida retail market; in-state regional summaries (PDF)
Provided by John Crossman
rDialogue
Loyalty Marketing info and Blog
Relevant Dialogue about brands and customers (URL)
Provided by Phil Rubin
Loyalty Marketing info and Blog
Relevant Dialogue about brands and customers (URL)
Provided by Phil Rubin
Applied Predictive Technologies
APT Food for Thought
Analytical Insights from APT's Restaurant Practice (URL)
Provided by Jonathan Marek
APT Food for Thought
Analytical Insights from APT's Restaurant Practice (URL)
Provided by Jonathan Marek
The Retail Doctor
Bricks and Mortar Retailing at Risk in the Digital Age
A manifesto (URL)
Provided by Bob Phibbs
Bricks and Mortar Retailing at Risk in the Digital Age
A manifesto (URL)
Provided by Bob Phibbs
StorefrontBacktalk
Latest E-Commerce, Retail Tech News
Breaking news, commentary, analysis (URL)
Provided by Evan Schuman
Latest E-Commerce, Retail Tech News
Breaking news, commentary, analysis (URL)
Provided by Evan Schuman
Joel Warady Group
Warady's Riffs, Raves, and Rants on Marketing
A Marketing, Branding, Social Media, & Trends Blog (URL)
Provided by Joel Warady
Warady's Riffs, Raves, and Rants on Marketing
A Marketing, Branding, Social Media, & Trends Blog (URL)
Provided by Joel Warady
DAVID BIERNBAUM & ASSOCIATES
David Biernbaum Web Site:
Very educational for CPG companies! (URL)
Provided by David Biernbaum
David Biernbaum Web Site:
Very educational for CPG companies! (URL)
Provided by David Biernbaum
Relational Solutions Inc.
The Importance of Integrating P.O.S.
White Paper (PDF)
Provided by Janet Dorenkott
The Importance of Integrating P.O.S.
White Paper (PDF)
Provided by Janet Dorenkott
Jerry Gelsomino
Improving the Shopping Experience; Myth or Reality
(PDF)
Provided by Jerry Gelsomino
Improving the Shopping Experience; Myth or Reality
(PDF)
Provided by Jerry Gelsomino
The Ian Percy Corporation
The Profitable Power of Purpose
Breakthrough 93 pg book on Power of Purpose. (PDF)
Provided by Ian Percy
The Profitable Power of Purpose
Breakthrough 93 pg book on Power of Purpose. (PDF)
Provided by Ian Percy
RetailWire Webinar
Enabling the Health/Diet Connection
Recording of panel discussion (Windows Media Format) (URL)
Provided by Odonna Mathews
Enabling the Health/Diet Connection
Recording of panel discussion (Windows Media Format) (URL)
Provided by Odonna Mathews
VSN Strategies
TENSER'S TIRADES - Blog
Retail Marketing Analysis Blog (URL)
Provided by James Tenser
TENSER'S TIRADES - Blog
Retail Marketing Analysis Blog (URL)
Provided by James Tenser
Dynamic Experiences Group, LLC
The Fourth Place
Creating an in-store community experience (PDF)
Provided by Doug Fleener
The Fourth Place
Creating an in-store community experience (PDF)
Provided by Doug Fleener
Dr. Richard J. George - Saint Joseph's University
Super Center Food Shopping: What is This Thing Called Service?
(PDF)
Provided by Richard J. George, Ph.D.
Super Center Food Shopping: What is This Thing Called Service?
(PDF)
Provided by Richard J. George, Ph.D.
Dellmart & Company
Dellmart Perspective: Pricing Private Label
(PDF)
Provided by W. Frank Dell II, CMC
Dellmart Perspective: Pricing Private Label
(PDF)
Provided by W. Frank Dell II, CMC
Dechert-Hampe & Company
Sale Force of the Future - 2012
Survey Results - February - 2012 (pdf)
Provided by Ben Ball
Sale Force of the Future - 2012
Survey Results - February - 2012 (pdf)
Provided by Ben Ball
![[Image of: Twitter Icon]](/images/buttons/follow-us-twitter-icon.jpg "Follow us on Twitter"){kind=icon}
![[Image of: Facebook Icon]](/images/buttons/follow-us-facebook-icon.jpg "Follow us on Facebook"){kind=icon}
![[Image of: LinkedIn Icon]](/images/buttons/follow-us-linkedin-icon.jpg "Follow us on LinkedIn"){kind=icon}
![[Image of: RSS Icon]](/images/buttons/follow-us-rss-icon.jpg "Follow us via our RSS feed"){kind=icon}
![[Image of: IBM (Business Tips) banner - IBM Business Tips - Meaningful Interactive Conversations: Four Essentials - The Interactive Marketing eBook DOWNLOAD]](/public/images/banners/538.jpg?cb=22203695)
![[Image of: Oracle banner - New Whitepaper from Oracle - Considerations to Make Before Embarking on a Multichannel Integration Project DOWNLOAD NOW!]](/public/images/banners/637.jpg?cb=69080802)
© 2012 RetailWire LLC. All rights reserved. No part of the contents of this website may be reproduced
or transmitted in any form or by any means except as may be expressly permitted in writing by the copyright owner.
or transmitted in any form or by any means except as may be expressly permitted in writing by the copyright owner.
