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Choice Comments:

From...
"As part of a very smart CRM strategy, Best Buy sent me one marketing email last month that very neatly outlined every possible way the company was ready to assist..."
From...
"Yes. These empty nesters have been tech savvy and keyed into technology since their early years. We cannot forget that they grew up in an age of computers, the true..."
From...
"Storytelling is one element, but originality is key. For some reason, the only time U.S. marketers seem to feel safe straying from literalism and the tried-and-true is during the Super..."
From...
"Promotions and out-of-stocks. Best Buy's stores were notoriously understocked and behind the curve where product availability were concerned. Fixing this meant more sales (you cannot sell what you don't have)...."
From...
"Yes, just like there are young people who use paper coupons, there are mature folks who are highly tech-savvy. For about every one "empty-nester boomer" I know who despises having..."
From...
"Oh crap I just realized that I'm one of them too. My kids are millennial, digital native types who ridicule me because I still read news printed on ... paper! So I..."
From...
"Whoever is actually surprised by this has been away for a very long time. My goodness. Among other things, I'm involved in bringing innovations to senior housing. There too online..."
From...
"Not only are we tech-savvy, our parents are too. My elderly parents use tablets and PCs to surf the web and shop. Retailers shouldn't underestimate Boomers, or the folks in..."
From...
"There's not a disconnect. There is a chasm. Marketers, in their rush for youth, have all but abandoned the generation with the most disposable income. Boomers consider themselves to be eternally..."
From...
"People will forget what you saidPeople will forget what you didBut people will never forget how you made them feel.—Maya Angelou The British chains tell better stories because they make you..."
 

Featured Panelists:

[Image of: Cathy Hotka]
Cathy Hotka
Principal
Cathy Hotka & Associates
 
[Image of: Tom Redd]
Tom Redd
Vice President, Strategic Communications
SAP Global Retail Business Unit
 
[Image of: Lee Peterson]
Lee Peterson
EVP Creative Services
WD Partners
 
[Image of: James Tenser]
James Tenser
Principal
VSN Strategies
 
[Image of: Chris Petersen, PhD]
Chris Petersen, PhD
President
Integrated Marketing Solutions
 
[Image of: W. Frank Dell II, CMC]
W. Frank Dell II, CMC
President
Dellmart & Company
 
[Image of: Larry Negrich]
Larry Negrich
Vice President, Marketing
nGage Labs
 
[Image of: Ralph Jacobson]
Ralph Jacobson
Global Consumer Products Industry Marketing Executive
IBM
 
[Image of: Dr. Stephen Needel]
Dr. Stephen Needel
Managing Partner
Advanced Simulations
 
[Image of: Jason Goldberg]
Jason Goldberg
VP Commerce Strategy
Razorfish
 
[Image of: Gene Hoffman]
Gene Hoffman
President/CEO
Corporate Strategies International
 
[Image of: Joan Treistman]
Joan Treistman
President
The Treistman Group LLC
 
 
[Image of: Naomi K. Shapiro]
Naomi K. Shapiro
Strategic Market Communications
Upstream Commerce
 
[Image of: Kai Clarke]
Kai Clarke
CEO
American Retail Consultants
 
[Image of: Paula Rosenblum]
Paula Rosenblum
Managing Partner
RSR Research
 
 
[Image of: Ryan Mathews]
Ryan Mathews
Founder, ceo
Black Monk Consulting
 
[Image of: Mohamed Amer]
Mohamed Amer
Vice President, Global Consumer Industries
SAP
 
[Image of: Gajendra Ratnavel]
Gajendra Ratnavel
CEO
L Squared Digital Signage
 
 
[Image of: Shep Hyken]
Shep Hyken
Chief Amazement Officer
Shepard Presentations, LLC
 
[Image of: Karen S. Herman]
Karen S. Herman
Founder & Design Director
Gustie Creative LLC
 
 
[Image of: Gene Detroyer]
Gene Detroyer
Professor
Independent
 
[Image of: Dick Seesel]
Dick Seesel
Principal
Retailing In Focus LLC
 
[Image of: Ed Rosenbaum]
Ed Rosenbaum
CEO, The Customer Service Rainmaker
Rainmaker Solutions
 
[Image of: Ian Percy]
Ian Percy
President
The Ian Percy Corporation
 
[Image of: Tony Orlando]
Tony Orlando
Owner
Tony O's Supermarket & Catering
 
[Image of: Camille P. Schuster, Ph.D.]
Camille P. Schuster, Ph.D.
President
Global Collaborations, Inc.
 
[Image of: Max Goldberg]
Max Goldberg
President
Max Goldberg & Associates
 
[Image of: Steve Montgomery]
Steve Montgomery
President
b2b Solutions, LLC
 

BrainTrust Consulting:

Many of our BrainTrust panelists are available for consulting, speaking, seminars and training. Request A Referral

If you have specific questions you would like ask the panelists... Submit A BrainTrust Query


All Panelists A-Z:

Mohamed Amer
Vice President, Global Consumer Industries, SAP

Keith Anderson
VP, Strategy & Insight, Profitero

Carlos Arámbula
Managing Partner, MarcasUSA LLC

Nikki Baird
Managing Partner, RSR Research

Ben Ball
Senior Vice President, Dechert-Hampe

M. Jericho Banks PhD
President, CEO, Forensic Marketing LLC

Gib Bassett
Global Program Director for Consumer Goods, Teradata Corp.

Zel Bianco
President, founder and CEO, Interactive Edge

David Biernbaum
Senior Marketing and Business Development Consultant, David Biernbaum Associates LLC

Bill Bittner
Principal, BWH Consulting

John Boccuzzi, Jr.
Managing Partner, Boccuzzi, LLC

Peter J. Charness
SVP America, Global CMO, TXT Group

Eric Chester
Keynote Speaker, Author, Reviving Work Ethic, LLC

Kai Clarke
CEO, American Retail Consultants

Liz Crawford
VP, Strategy & Insights, Match Drive

Bill Davis
Director, MB&G Consulting

J. Peter Deeb
Managing Partner, Deeb MacDonald & Associates, L.L.C.

W. Frank Dell II, CMC
President, Dellmart & Company

Gene Detroyer
Professor, Independent

Robert DiPietro
GVP Product Strategy & Business Development, Affinion Group

Janet Dorenkott
VP & Co-owner, Relational Solutions, Inc.

David Dorf
Sr. Director of Technology Strategy, Oracle Retail

Peter Fader
Professor of Marketing, The Wharton School of the Univ. of Pennsylvania

Doug Fleener
President and Managing Partner, Dynamic Experiences Group

Brian Fletcher
VP of Consulting Services, Insights in Marketing, LLC

Dan Frechtling
Vice President, Global Product Management, hibu, PLC

Jerry Gelsomino
Principal, FutureBest

Richard J. George, Ph.D.
Professor of Food Marketing, Haub School of Business, Saint Joseph's University

Jason Goldberg
VP Commerce Strategy, Razorfish

Max Goldberg
President, Max Goldberg & Associates

Kevin Graff
President, Graff Retail

Jeff Hall
President, Second To None

Bill Hanifin
Managing Director, Hanifin Loyalty LLC

Seeta Hariharan
General Manager and Group Head, Tata Consultancy Services (TCS) Digital Software & Solutions Group

Debbie Hauss
Editor-in-Chief, Retail TouchPoints

Mark Heckman
Principal, Mark Heckman Consulting

Dr. Paul Helman
Chief Science Officer, KSS Retail

Tim Henderson
Editor/Writer, Independent

Karen S. Herman
Founder & Design Director, Gustie Creative LLC

Gene Hoffman
President/CEO, Corporate Strategies International

Cathy Hotka
Principal, Cathy Hotka & Associates

Anne Howe
Senior Vice President, Shopper Solutions, part of Acosta Mosaic Group

Ted Hurlbut
Principal, Hurlbut & Associates

Shep Hyken
Chief Amazement Officer, Shepard Presentations, LLC

Ralph Jacobson
Global Consumer Products Industry Marketing Executive, IBM

Raymond D. Jones
Managing Director, Dechert-Hampe & Co.

John Karolefski
Editor in Chief, CPGmatters.com

Jesse Karp
Omnichannel Consulting Manager & Loyalty Practice Lead, Cognizant Business Consulting

Matthew Keylock
Senior Vice President, New Business Development and Partnerships, dunnhumbyUSA

Mihir Kittur
Co-founder and Chief Innovation Officer, Ugam

Mel Kleiman
President, Humetrics

Marge Laney
President, Alert Technologies, Inc.

Kenneth Leung
Director of Enterprise Industry Marketing, Avaya

Ken Lonyai
Digital Innovation Strategist, co-founder, ScreenPlay InterActive

Jonathan Marek
Senior Vice President, Applied Predictive Technologies

Ron Margulis
Managing Director, RAM Communications

Ryan Mathews
Founder, ceo, Black Monk Consulting

Diana McHenry
Retail Client Partner, SAP for Retail

John McIndoe
Senior Vice President, Marketing, IRI

Graeme McVie
VP & GM, Business Development, LoyaltyOne

Martin Mehalchin
Partner, Lenati, LLC

Steve Montgomery
President, b2b Solutions, LLC

Joe Nassour
Chief Technology Officer, RetailTactics

Dr. Stephen Needel
Managing Partner, Advanced Simulations

Larry Negrich
Vice President, Marketing, nGage Labs

Brian Numainville
Principal, The Retail Feedback Group

Tony Orlando
Owner, Tony O's Supermarket & Catering

Mike Osorio
Senior VP Organizational Change Management, DFS Group

Chuck Palmer
Vice President of Strategy, JohnRyan

Bryan Pearson
President and CEO, LoyaltyOne

Ian Percy
President, The Ian Percy Corporation

Chris Petersen, PhD
President, Integrated Marketing Solutions

Lee Peterson
EVP Creative Services, WD Partners

Bob Phibbs
President/CEO, The Retail Doctor

Mark Price
Managing Partner, LiftPoint Consulting, Inc.

Dan Raftery
President, Raftery Resource Network Inc.

Christopher P. Ramey
President, Affluent Insights

Shilpa Rao
Practice Head - Merchandising, Tata Consultancy Services

Gajendra Ratnavel
CEO, L Squared Digital Signage

Tom Redd
Vice President, Strategic Communications, SAP Global Retail Business Unit

Alexander Rink
CEO, 360pi

Frank Riso
Principal, Frank Riso Associates, LLC

Ed Rosenbaum
CEO, The Customer Service Rainmaker, Rainmaker Solutions

Paula Rosenblum
Managing Partner, RSR Research

Phil Rubin
CEO, rDialogue

Joel Rubinson
President, Rubinson Partners, Inc.

Roger Saunders
Managing Director, Prosper Business Development

Matt Schmitt
President, Chief Strategy & Innovation Officer, Reflect

Camille P. Schuster, Ph.D.
President, Global Collaborations, Inc.

Dick Seesel
Principal, Retailing In Focus LLC

Naomi K. Shapiro
Strategic Market Communications, Upstream Commerce

Todd Sherman
Managing Partner, T3C Partners

Arie Shpanya
CEO and Co-founder, Wiser

Herb Sorensen, Ph.D.
Scientific Advisor TNS Global Retail & Shopper, Shopper Scientist LLC

Carol Spieckerman
President, newmarketbuilders

Ben Sprecher
Business Development, Google

AmolRatna Srivastav
Asst. General Manager, Analytics and Insights, Tata Consultancy Services

Kelly Tackett
Research Director, Planet Retail

James Tenser
Principal, VSN Strategies

Warren Thayer
Editor & Managing Partner, Frozen & Refrigerated Buyer

Lance Thornswood
VP/Managing Director, inRetail

Joan Treistman
President, The Treistman Group LLC

Susan Viamari
Editor, Times & Trends, IRI

Adrian Weidmann
Principal, StoreStream Metrics, LLC

Dave Wendland
Vice President, Hamacher Resource Group

Roy White
Editor-at-large, RetailWire

Verlin Youd
Principal, VPY LLC

David Zahn
Owner, ZAHN Consulting, LLC

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