I am in total disagreement with the statement than non-commissioned associates are better motivated to meeting the needs of the customer.
Good commissioned sales people recognize that they are not paid by the company they are paid by the customer. They also realize that repeat customers and referrals are the...
This a great article simple and easy to follow and use.
Years ago I was taught a formula I still use today when having to deal with a customer who has a problem and having a track to run on has made my life easier.
You need to remember...
I would think that US store managers are even more disillusioned about their relationship with their staff. For example a recent Gallup poll says that over 70% of American workers say they have received no recognition at work in the last year. Interesting to note that similar research shows...
Target and Walmart will win out of the gate. Apple will win if they get to control the staffing of the stores. If Target and Walmart control the staffing, all you will have is a major drop in perceived value.
Better to go vending machines, limited product, just for...
Ken is right on in this article. I just keep wondering after more than 30 years, when are retailers going to get it? It is still all about people interacting with people at some point. Technology is great if it helps your associates serve the customer better. In most...
Sell more Pepsi directly? Most likely not. Increase brand awareness? Yes.
From the picture, the can looks great and has lots of eye appeal.
...George's last line says it all. "Food retailing is a business about people and food. It's about people who like people and people who love food. Share the love."
The problem is that most retailers, not just food retailers, do a poor -- no, rotten job of hiring. It is...
With almost 10,000,000 unbanked households in the US, this is a potential great market.
...Amazon is living up to its values; again we have a problem where the news is not happy when they can not make news rather than report it.
They reported something and the public did not respond the way they wanted them to so they are trying to make...
Answer to the first question, will harsher penalties reduce armed robberies? NO. I have no answer to the second question, unless we are willing to start cutting off hands.
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