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Also from Dr. Stephen Needel...

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Dr. Stephen Needel

Managing Partner
Advanced Simulations

The methodology used in this study is so suspect (read the sampling protocol at the end of their report) as to make the results meaningless. So it's hard to believe that shoppers want a different experience, which may suggest that nothing will change.

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First, let's recognize that nobody can estimate what they are going to spend on BTS—the error range around that estimate has to be huge. Price will not be a factor again—people know who's less expensive and who's more expensive and that's where they'll shop. Walmart's plan may move more...

There are good reasons for why the company would not want to match its online pricing, but none of them are good for customer service. They should have sucked it up and given it to him for that price.

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"Natural" is right up there with "organic" and "lite" as a relatively meaningless term. If we believe the government should protect its citizens from the evils of marketing executives, then yes, it should be banned. If we believe shoppers are smart enough to read a label, no. Manufacturers would...

Do we really think it's that hard to find something in a Walgreens store? I'm thinking that in the time it takes me to search with the app, I'll have already found it.

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We are constantly being manipulated (or people are attempting to manipulate us) on the internet. Amazon recommending items is an overt act of manipulation. Reddit letting its users decide what is and is not important is a self-selected form of manipulation. Putting on my scientist hat, I don't have...

This is one of those ideas that plays well in surveys but not in practice. There is a market for green products and green retailing, but it is still way too small to support a full-blown store. Until a majority of shoppers push for this, it's not going to...

Don't most people assume that private label dairy is made by the local dairy? Iit is here in Atlanta. If so, why pay more when it's the same stuff? That differs from a lot of other categories where the perception is that private label may not be as good...

I'm trying to decide if this is creepy and narcissistic or incredibly cool. And let's give props to the originator of this idea,The Big Bang Theory. Sooner or later, we'd expect it to come home if the manufacturers keep on coming up with new uses.

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For companies who are engaged in e-commerce, it's one more thing to do. I don't think shoppers care enough, online, for it to provide an advantage, and I'm not sure how unit pricing in retail provides the benefits NIST states. I am assuming they have done some homework on...

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