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Also from Kai Clarke...

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Kai Clarke

President
Kowa Optimed, Inc.

This is a common, problematic issue, where a company continues to shift its perceived value based upon future obligations, yet receiving the monies today. Any forthright company following GAAP principles should not have this issue...ever.

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Digital content is an alternative, but hardly a replacement for more traditional media. It is a great idea to showcase these young women fashions, and measure the impact of YouTube on their target market, but Kohl's shopper (i.e. the one who has the money) is still an adult....

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Re-organizing the marketing department by geography doesn't change the issues that McD's is facing. Instead, they need to identify what their competitors are doing to win away their customers (i.e. - listen to what their target market customers are asking for). Adding more tacos and fajitas to their menu...

Yes. However, Amazon keeps ignoring its real strength. To really appeal to their target market with these devices, they need to include a value add that other manufacturers cannot...like a free subscription to Amazon prime with each Amazon Fire purchased.

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Singles today are more ego-centric, tuned-in and turned on to their impulsive wants, rather than their needs. This has heightened demand for low-touch, immediate gratification goods and services like fast food, eating out in general, renting vs. buying homes, and increased the amount of debt that these single americans...

Middle of the pack. Buy online pay in store...most merchants already have this in some form. Testing mobile devices in store...old news. Same day delivery...Amazon has had this offered already. Macy's needs to look instead at its basics and polish these. Out-of-stocks continue to be an issue for this...

Yes. This is a new way of test marketing in the soda wars, and re-introducing products that were poor performers in the past, does not mean that they will not be good performers today...or perhaps not. Perhaps the offshoot of all of this is the great PR that both...

Yes. Depending on how Whole Foods manages this program, presents it to their customers, and what it does in mining the data for future use, a great loyalty program can do wonders for any retailer. Not embracing potential opportunities to manage change, and the retailing dynamic would be a...

Both IOS and Android support NFC which is the current standard and will be the standard adopted by all payment systems. There will be some that support Apple Pay, but with the NFC option built into the same phones, why pay more money for another system which is exclusive...

Yes. Just because a product is eco-friendly or green does not mean that it is offers the same performance or value as the standard product it is competing against. Consumers recognize this and have long ago decided that all things are not equal when a product is green...their purchasing...

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