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Kai Clarke

CEO
American Retail Consultants

Since this is limited to in-store purchasing, its impact will be minor. Perhaps the better question is, why limit this to just in-store purchasing? It would have a greater effect if the texting were available anywhere, and the consumer could determine how often they wished to receive the product...

Data mining, in a viable end-product creation (i.e. models which make sense and are accurate) is still more art than science. If this can be a tangible goal at all is doubtful. Creating a unified view of a targeted customer from multiple inputs is more of a dream than...

Only time will tell. Perhaps the real question is whether this model will attract enough subscribers at $50 each to make it profitable, if its claim to only be making money off of subscribers and not from the products it sells holds true.

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Yes. Retailers are spreading their marketing monies and human and financial resources by trying to attract a consumer who is already in their store at one time or another. Instead, they should be attracting the consumer to stay longer in their current stores by simply including a markdown section...

This implementation will certainly help OOS at store level, but it does nothing to address mislabeled, mispriced, or unscanned product. Conformity to the GS1 standard really needs to be addressed, as does the accuracy of inventory management at warehouse/back room level, and the management of shrink.

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There is no question that Millennials are part of the driving force of omnichannel marketing and that the online marketplace is their retail preference. How this interprets into self-service options compared to traditional retailing is still something which has yet to be clarified, but the growth in self-service checkouts...

The Jet.com business model is just another version of the online business coming to fruition. This is inspired by Amazon and will continue to be dominated by Amazon. Jet is another competitor, not a market leader. Getting the purchasing power of Amazon is going to take a lot of...

Nordstrom does not have a competitive advantage over its competitors when examining their omnichannel strategy, but at least it is attempting to continue to better understand its customers when it comes to walking the tightwire that divides the online/onground omnichannel customer service reflecting Nordstrom's historic focus on great customer...

Children shouldn't be unsupervised in any store...ever. This is why they are children, but the risks and issues around lack of proper adult supervision is not one for the retailer to ever have to be involved in. Proper parenting requires that parents are always available, in-charge, in-control, and supervising...

MCDs needs to focus on growing their customer base away from just new franchises, and increasing their reach through new foods (where are the hot dogs?), expanding their standardized foods which their competition keeps using against them (great burgers with lettuce, tomatoes, onions, etc.), and better understanding their customers...

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