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Also from Kai Clarke...

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[Image of: Kai Clarke]

Kai Clarke

President
Kowa Optimed, Inc.

They require the shopper to work while shopping. This concept is foreign to shoppers and until there is an easier, less-troublesome way for customers to do this, it will not be successful.

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Why not? It is cheaper to everyone in the financial exchange chain. Plus it has Amazon behind it, and will certainly garner attention. It is about time for a lower cost alternative to transaction costs in retailing!

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Perhaps. Although as the author even points out, just growing and getting the produce to the supermarket is very expensive. Perhaps the real success would be in better growth and handling of fruits and vegetables to avoid this issue in the first place.

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Hire the best people for the job. Regardless of race, color, creed, national origin, religion, or sex. Where is the survey comparing different religions in these companies? Or national origins? What about the handicapped? This is a distortion of statistics, of immense proportions. As Mark Twain said, "there are...

This is a non-issue, since most companies don't even have an e-commerce department, let alone skilled people to use and apply financial resources appropriately to this oft-misunderstood portion of marketing. Most importantly, all types of marketing should fall under the domain of marketing. Companies don't have separate departments for...

Ask Zappos is a concept ahead of its time. Unfortunately, it is also a solution looking for a problem. Yes, consumers need some assistance, but usually not to this level. The folks at Zappos need to apply the 80/20 rule here and become more real-world in their approach to...

No. This is a great example of Mark Twain's fears in action...Lies, damn lies and statistics...One brand being "beamed" to select locations doesn't ensure that the same level of success (or any level of success) will occur when this includes 100 brands to all locations, all of the time....

Where are the details of the Western USA here? The commonality is quick to spot here; great customer service and customer focus, first rate marketing, shelf support, and delivery of key product SKUs in clean, well-managed stores by employees who enjoy their jobs and share this happiness with everyone...

This is not a sales gain strategy, but instead a corporate positioning and statement of their brand. Coffee, community and chat are key components of the Starbucks approach, and each of these locations epitomizes this corporate vision along with a local feel....

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This is a great concept so long as the ideas play out in the sales. Most people purchase clothes because they dream of looking like the model who is wearing the clothes. It is great that we can support all different types of models, so long as this practice...

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