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Also from Camille P. Schuster, Ph.D....

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[Image of: Camille P. Schuster, Ph.D.]

Camille P. Schuster, Ph.D.

President
Global Collaborations, Inc.

Have you tried browsing the circular on your computer, on your tablet, or on your smartphone? The eye can scan the pictures on a printed circular page more quickly than those sales images can be loaded and browsed on any device. Quickly viewing a breadth of items to find...

If the customers at those 150 stores will pay for upscale items, then it is the right move. Another way to ask the second question is, are there enough people willing to purchase upscale items in more locations and is Macy's planning to change its image? What image is...

Technology did not create the problem. Technology will not solve the problem. Business processes need to be created to get the right information to the right people at the right time. Once those processes have been identified for your organization and partners, then the right technology can be chosen...

There is no one technology that will find favor with "retailers." The technologies that find favor with a particular retailer are the ones that facilitate a one-to-one connection with its consumers. There is no report that will allow retailers to find the magic merchandising tool. Retailers have to find...

Having mobile accounts hacked or accessed is always an issue for consumers. Whether this is considered hacking or not is not relevant from the consumer's perspective. If someone can access a user's account and money, consumers will be upset no matter what the process they use to do it...

Walmart has been trying to improve its digital offering and experience for a while and this is one more step. Tahoe does not offer all the current benefits of Prime. Walmart is still in the process of proving to customers that its digital shopping works efficiently. Walmart will find...

I have seen the commercials a number of times and it took several times to figure out that it was Walgreens, and I never did figure out what charity it was supporting. I am looking forward to seeing people with the red noses, but I am not sure people...

Commitment to the company and its success partnered with rewards related to company success are an important ingredient for a company's success. Publix makes this work. It is a special case because they make it work. Their particular circumstances enable the criteria stated above. The criteria are not special....

Walmart has the scale and consumer traffic to be a major force in any industry relevant to their consumers. If Walmart can manage the consumer needs, regulations and service delivery in an efficient manner that provides consumer value, they could become a major player in the marketplace. Those are...

Slotting fees that actually cover demonstrable costs can be merited. If the issue is risk of a new product selling, the retailers should just demand that the manufacturers show them the data supporting claims of consumer demand. If the manufacturers can not justify the introduction of the product, slotting...

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