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Also from Jerry Gelsomino...

Braintrust Resource

Jerry Gelsomino
Improving the Shopping Experience; Myth or Reality
(PDF)

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Jerry Gelsomino

Principal
FutureBest

I think the shops could be successful, but probably not in all markets. I watched the video and immediately thought, "This could help teach America how to explore a store again, not just look for the lowest price." This brings back my stated, "Passion of shopping."

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Yes there are better system beaters today, but it's just because they are mobile connected days. Back in ancient times, I worked for a retail furniture chain. We had monthly sales by segment: living room sets, bedrooms, dining, accessories, etc. After a few years, customers figured us out and...

Maybe some adjustments were needed as Tesco is still learning about the market. The press should "chill out."

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Consumers, myself included, have been disappointed by loyalty programs that, while points may be easy to earn, using them is a challenge. From airlines to supermarkets, blackout periods, and point-value reduction schemes sour consumers' interest in playing the game. Nordstrom, a real honest player in the area, needs to...

Last night, one of my Corporate Reputation class teams made a presentation of Toyota's product recall blunders. They included a film clip of the Japanese company's President apologizing to its American customers. In the apology, he stated how growing too fast and not keeping an eye on quality control...

I would think dining out is a great value, plus there is less waste as restaurants probably do a better job of controlling resources, energy usage, reducing waste, etc. Grocers should respond with more and better quality heat and serve value meals.

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Anything that offers 'convenience' to shoppers is big!

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This story illustrates how narrow-minded and polarized America has become. I find it really scary!

Lowe's should have become intimately aware of all the actions and script of the program. Upon review if they felt it reflected American views; truth, honesty, balanced and freedom-minded opinions, they should feel confident...

I think the functional word is 'fully.' I agree as I also feel I have a good understanding of the value of social media, but afraid of it as well. Just as a casual search on the internet can hook me in and before I know it, I've spent...

Do you have any idea how ridiculous Americans look to the rest of the world when incidents like this happen? Considering the press both the retailers and mobsters get over these occurrences, I would expect them to continue, and escalate, until people wise up. Kicking and fighting over a...

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