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Zel Bianco

President, founder and CEO
Interactive Edge

This is a huge challenge but it is absolutely achievable. I think an essential focus must be the ability to not only integrate data, but also view and present it in an understandable way. The amount of data we collect at this point can create a lot of noise,...

This is a good first step for Target but they have much more work to do. As Max said, they need to insure that they have ordered enough of the product to restock the shelves — and in the realm of clothing and home decor they need to stop seeing...

The celebrity and entertainment factor involved in Red Nose Day will certainly aid in its success, but I think the benefits for Walgreens will be limited. While charitable contributions will help increase appeal, a short term event like this will not be remembered by shoppers for very long.

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This is a huge opportunity and a huge responsibility for Walmart. Providing affordable, trustworthy care would go a long way to not only repairing a shaky image, but keeping customers loyal and healthy enough to keep shopping.

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I don't think anyone would question that analysis is necessary, and as the article states (and we can all see as we go about our daily lives) most data is not being fully utilized. Data scientists are essential, as are tools and education to help non-analytic marketers and business...

There is a fine balance to delivering the right information in the right format. With so much data available today specifics and detailed insights are required—but information must be highlighted and not buried under excess, unnecessary data. I appreciate the tips offered here and they are all very important....

Selling out is good for publicity, but surely Target could have sold far more before selling out—earning a higher revenue and have slightly fewer (but just as vocal) unhappy shoppers.

Additionally, a website crash for a company as large as Target is unacceptable. Not only did they miss out on...

I don't think robots will entirely replace humans as sales associates—but they can certainly contribute a lot to retail stores for a lower cost than humans. Perhaps it is because I am an American but I find the OSHbot much more interesting and appealing than Japan's Aiko. I don't...

A level of standardization will always be a part of retail chains—as it should be. There are essential items that will belong in every store. But putting more effort into localization will increase customer satisfaction and make for a more enjoyable, unique shopping experience. Local managers are certainly the...

Marketing and research needs to become a system one process—but there is a huge number of steps in the way. Manufacturers and retailers collect data from so many different sources and then have to spend a significant amount of time cleaning and compiling that data before they can begin...

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