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Ken Lonyai

Digital Innovation Strategist, co-founder
ScreenPlay InterActive

This is a very interesting concept, but it doesn't seem like it has a sustainable business model. Retail space isn't cheap. Likely, people will tire of writing reviews for product samples. Brands may stop participating if they are unhappy with the reviews.

It seems like more of a pop-up store...

Consumers stop shopping at a retailer for one reason: disappointment. It may come from any number of triggers, such as rude employees, pricing, inventory issues, inconvenience, etc., and whether it takes one event or many small ones is highly individual and therefore somewhat irrelevant. What is relevant is having...

"The failure of Walmart's app is a knock against the use of consumers' mobile devices to scan items while shopping..." Sorry George, but I would never conclude that one or two failures out there are a "knock against" mobile check-out apps. I have not seen the Walmart app nor...

I'm trying to stay positive and find a silver lining in the Yours mirror incarnation, but Claire Cohen is right. To me this is a combination of the first sin of technology "thou shalt not use technology for technology's sake," and very weak marketing. If a customer tries on...

The rich guys always have the solutions that sound great until you dig deeper. It would be nice for workers if they have the stamina and if they don't have to be home to pick up kids, prepare meals, etc. For businesses, it might mean additional hires to cover...

As an American I think bringing jobs back that were sent away is fabulous. As a consumer, I'd like to believe moving call centers to the U.S. would improve issues. As a user experience aficionado, I think that is merely the first step of many that are needed.

Call center...

No, nutritional labeling is not the issue here. There are shoppers who care about ingredients and read labels and then there's the majority that don't. There would not be an obesity epidemic or as many medical maladies affecting Americans as there are if most people really cared about what...

This is clearly a chink in the armor. It's completely counter to the Prime program and against UX. Recently I came upon "add-on" items at Amazon, something I had never seen before. Free shipping going from $25 to $35, a higher Prime membership rate, add-ons, slower Prime delivery, etc.,...

I agree with Bill's point in this article, however whenever these discussions about in-store technologies develop, they come down to doing the same old same old:

  1. tracking shoppers
  2. providing offers (discounts)
  3. providing additional product info
  4. loyalty programs

Yaaaawn ...

To differentiate and leverage shoppers in meaningful ways, beyond what they can do at home and...

"Still, only 15 percent of Shop & Stop shoppers regularly used the devices in 2012..."

What people say when responding to surveys and what they do are often two different things. I believe that while shoppers may say or believe they want store-provided devices, they are in most cases unlikely...

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