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Ken Lonyai

Digital Innovation Strategist, co-founder
ScreenPlay InterActive

As described here, this is quite unimpressive. It's taken them what, 15 years to start thinking about this? Why is a newer review necessarily better than an old review? There are much more useful criteria. So Amazon, here's a gift: reviews from people who have a larger span of...

Two reactions to these changes:

  1. There are more opportunities for start-ups focused on same-day and local delivery to pick up the slack where UPS and FedEx are digging their heels in.
  2. Potentially, brick-and-mortar retailers can take advantage of the rough spots that e-tailers will have, especially with the extra fees for...

Pricing/discount strategy is tricky enough before it gets personalized to individual users. If such a system rolls out it will be very difficult to manage fairly, particularly for retailers that have a huge number of SKUs from differing types of vendors. More risky in an age of mobile and...

Walmart will not be hurt by this report. Their base has far more to be concerned with than corporate goings-on. Besides, Apple has been doing questionable accounting maneuvers off-shore and their customers keep on buying.

The real question is what competitors will make of it. How many of them are...

Interestingly, I've been planning an article on the unpleasant future that I see for supermarkets. Frankly, Ms. Voronkova's thoughts expressed in this piece are the same old same old. It's a lot of talk that offers no real differentiation or substantial benefit to consumers. They are obvious knee-jerk tactics...

This is a logical approach to take towards personalization, but there are two cornerstones to success or failure of any model: respecting users' privacy/comfort level and doing more than offering discounts.

Many years back Jim McCann (CEO of 1-800-Flowers) told of how their new phone system identified callers so that...

"Digital" is much more than augmented reality. The thing about the use of augmented reality in a shopping experience that few consider is time. This is especially true for grocery. Imagine that every time a consumer glances at the myriad of items on a grocery shelf, it triggers an...

Most people will accept being identified, but they will continue to poll stating that they are offended and don't like it.

Separately, how pathetic is it that in 2015 having 90 percent-plus retailers with real-time POS inventory information and analytics is still off in the future?

...

I kinda like what they're doing in France but it seems a bit draconian in its implementation.

Supermarket "waste" is one part of the issue, overproduction is probably a significantly larger factor and consumer apathy plays another part. Politically motivated companies like Monsanto are buying off the government under the...

These are all great examples of gamification working well and going beyond ordinary gamification techniques. The simple implementations of game mechanics like badges and leader boards have faded and any retailers going through the motions with basics like that are better off keeping their money in their pockets —...

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