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Also from Ian Percy...

Braintrust Resource

The Ian Percy Corporation
The Profitable Power of Purpose
Breakthrough 93 pg book on Power of Purpose. (PDF)

Links by Ian

 
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Ian Percy

President
The Ian Percy Corporation

What I'd like to know is how come among a wide network of friends we could all constantly rave about a certain food item at Costco...only to find that they "don't carry it" any more? Who made that decision and why? Was that a customer centric decision? Did the...

It's hard enough to reinvent before the curve and almost impossible to do so after the curve. Maybe it's the Canadian in me or I need to get out more, but I've never heard of Loehmanns. What did I miss?

...

The value of periodic and randomly scheduled "reward" was something we learned training white rats in Experimental Psychology 101. And we know pleasant surprises works for humans too.

Most will think the surprise reward should stay in-house - a coffee shop gives a free coffee, a clothier gives a coupon...

Nikki is a truly insightful thinker...and her point about marketing and the customer experience sure resonates with me. My response is not at all opposed to her point - it just comes at it from another perspective.

I'm heavily involved in a disruptive software venture where so much of our...

And let's ask the chickens what they could do to make the fox happy.

The first suggestion leading to "happiness" was about "pressing people issues" totally from the employer's perspective. Then as an afterthought: "Ask employees as well." How thoughtful. Ask employees how they could serve the company better.

There really are only two problems as I see it:

1. Mindset - the hardest of all things to change.
2. Software quality - the poorest quality man-made product since the beginning of time.

...

"Metrics" can kill pretty well anything of true value in our lives. We are desperate to put everything in a definable, controllable box. Let's start with this question: What's a "level?" We'd better know if we want to count them. Of course we need count them only until we...

If you do something nice for the purpose of bettering your bottom line...is it still "conscious capitalism?" Or is it merely another clever investment with good PR value?

As Tim Cook told an investor the other day, "If you think all our decisions are based on the bottom line, go...

Don't get all caught up in the awesomeness of TIoT...the most important message is the one about security. The whole world runs on code. Illogically, it takes 7 million lines of code to fly a Boeing 777 but 100 million to run your Ford Taurus. 50 million for your...

There's a huge difference between "information" and "wisdom." It's the later we're missing.

...

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