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Martin Mehalchin

Partner
Lenati, LLC

I've been hearing this from multiple clients who are seeing decreases in traffic but increases in conversion. This confirms that browsing is moving to digital but stores still have a role late in the journey for decision validation and purchase. Retailers should understand if this is happening among their...

Wait, it's a luxury shoppable mobile social network? What's the acronym for that: LuShoMoSo? I'm sure it will be the next big thing.

Did they work with Pied Piper on this?

...

We are closer to equilibrium now than we were a few years ago, but we're all guessing as to where the point of equilibrium will end up being. I do want to give credit to Google who has been pushing forward thinking on these topics ever since they came...

We found the Aspect survey to be very interesting and we wrote about it last week. It's clear that Millennials seek out and appreciate ease, simplicity and speed in a customer experience. This convergence of trends and technology is forcing retailers to up their game and is...

I love this program and see it as a retail example of the collaborative economy (AirBnB etc.). Jeremiah Owyang at Crowd Companies likes to talk about the collaborative economy making brands more resilient. Partnering with Etsy can definitely add resiliency to the big brands mentioned in this...

Eric Schmidt's comment nails it. It's not the cloud itself but the scenarios that are enabled by ubiquitous mobile devices and network access running on a cloud backend. The vendor battle will drive faster innovation and lower costs so it's good for enterprise customers. For retailers, Google and Microsoft...

While I am all for local retail and small business, this kind of blunt instrument government intervention is not the way to help it thrive. Just as cities with rent control see the quality of their housing stock deteriorate, I think this move by Jersey City would eventually raise...

Starbucks is making a serious effort to lead by example in showing what modern corporate responsibility should look like. Although not all of their initiatives garner the universal praise that this one does, I really admire what they are doing overall. And yes, this will make their already strong...

Yes, the Apple Store is an outlier and grocery may be one of the last categories where mobile POS makes sense, but I still support the article's overall conclusion. In most specialty retail formats (especially apparel), mobile POS can significantly improve the customer experience at busy times. Two years...

Some of the best personalization mimics old school retail clienteling. Combine the data with the skill of a seasoned sales associate to act on it. Well implemented technology eases access to the data and should combine online and in-store histories. The most important thing is to start with a...

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