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Ed Rosenbaum

CEO, The Customer Service Rainmaker
Rainmaker Solutions

We never know what Mother Nature has in store for us no matter what the Weather Channel and people say. If weather does not become a factor and the late buying public listens to the cutoff dates, then all could go well. But who knows. We will have the...

This is a novel concept that has only been around for generations. There is merit to retailers opening pop-up mall kiosks to entice customers to go in the main store to shop. Sort of like the movies showing coming attractions.

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Both are good commercials. Both connect well with the customer base they are trying to reach. Walgreens did a better job of touching the emotional part of the holiday. Nordstrom's touched my wallet more.

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Ian said all that needs to be said.

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There are so many good companies to work for. It is hard to determine which is best. One of my all time favorites, and a member of this annual list, is The Container Store. It seems the criteria committee uses them as the model.

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Leave it to Amazon to come up with a new and creative way to stimulate sales. I can see this being a success especially with slow moving inventory.

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OK. I have made a selection from two of the poorest commercials seen for the holidays. How can those agencies accept payment for this trash? How was Old Navy blinded by star power rather than quality?

Old Navy uses a former star in a former ad done better...

Amazon is a well trusted, respected brand. This will work But as Tony says, a good contractor does not need this kind of work. They can make more without giving Amazon a cut. You can believe Amazon will not be doing this gratis.

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Parents are going to buy what their children want. If this is the product of the year then so be it. Sometimes I think we make too much over too little.

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Kohl's grabbed me from the start. Guess I am an easy mark when young kids are surprised and enjoy something that is not an electronic gadget. I have no idea what Kohl's is selling other than the Christmas spirit.

TJX had gift ideas and was attention getting. But Kohl's all...

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