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Bill Hanifin

Managing Director
Hanifin Loyalty LLC

Foursquare is launching this initiative "just in time" as the ennui of checking in with no feedback other than realizing you'll never become the "mayor" is rapidly diluting the value of the service.

Not wanting to appear overly critical, I use Foursquare and continually scour the locations that pop...

There is a balancing act to be had between not accepting "unacceptable" behavior and taking an authoritative stance. I've seen airline employees using their authority card too often lately. Essentially if they lose their patience, a passenger can be pulled from a flight, added to a watch list, and...

The more I observe current consumer behaviors, the more I believe there will be a long tail of preferences for interaction with brands as Ken Lonyai suggests in his comments.

Lisa Bradner is also correct that the brand experience has to represent value to the consumer. We've agreed to...

As a shopper, I avoid self checkout. When certain segments of retail including grocery and pharmacy started to promote this impersonal way of doing business, cost savings were a sensible rationale.

Looking at the poll results, one can see that most of the contributors here are concerned about customer...

Price will always be important, especially until the economy improves further, instilling more lasting confidence in consumers.

Millennials and those that behave like them (Consumer 2.0) like to research and that's why I think Attention might be the most valuable aspect of this currency. With it, brands can work...

Personal experience influences my response this time around. Shopping recently for an iPad cover, I was in a big box electronics retailer and was overwhelmed by choice.

I looked on my phone to see if there were any reviews and then talked with a sales associate to make a...

Good to see that there is "heart" in the heartland of RetailWire contributors.

I read just today in a study that Millennials are enamored with research of the items they buy somewhat out of necessity. They've grown up in tougher economic times and the technology allows them to gather more...

The interesting thing to note here is that Macy's has chosen to redefine Millennials for its purposes. It is accepted that Generation Y consists of those 19-30. Extending the definition to begin at age 13 includes "tweens" and the dynamic of the approach to Millennials is therefore changed.

Maybe...

The findings of the articles make absolute sense. Millennials have shown to make purchase decisions based on the referral and recommendation of others and therefore, it seems natural that they would return the favor by sharing their own shopping experiences.

Social shopping is moving from a descriptive term used...

If grocers would knock off these 3 basic items, they would be ahead of the game. I have talked with several who query about more complex promotions based on time of day or SKU, but then execute nothing of the sort as they succumb to decision paralysis.

The substitute...

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