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Tom Redd

Vice President, Strategic Communications
SAP Global Retail Business Unit

Well first, Ryan—Beyoncé is hip. You need to get hip (took me years). Blending the right player with a fashion leader can provide a mix that creates a style line or offering that makes a difference and thus becomes another challenge for activewear players.

This is another trend we will...

Today's consumers are into trends—they live by them. Apple Pay is a trend, thus the over publicity and good marketing helps MCX get awareness of payment via a new way vs the old wallet. But with trends you HAVE TO HAVE A CHOICE. You block a trend, then you...

Public will outcry over everything—as soon as they are bored with their current cry. Memberships with service providers—like hotels or airlines—demand a better price. People with a purchase history at the retailer's site should be given an edge. Want a better price? Fill the cart and leave it.

...

This makes logical sense. Millennials know lots of stuff in small amounts and are used to being guided and served. This point, 69 percent said a session with a plumber or electrician would motivate them to shop more with a home improvement or renovation store, makes lots of sense....

Online browsing is due to good retail marketing. Browsing leads to more store visits—people still want to see many items before they buy. There is a grouping of items, hard goods and food, that are not in the mode of "I need to see this first."

For retailers, keep up...

Amazon has major problems to deal with—Alibaba and Walmart and Bezos. All of these are competition for Amazon's image and the image is priority one. Then pricing, then service. Bezos is a problem because of his jaunts with marketing ideas like drone delivery, etc. Makes the shop brand seem...

This is where big data and top technology comes into play. Third-party seller data could be auto-analyzed very closely and items that are blatantly wrong for the site (like a CD of my guitar playing) or pornography would be noted, marked and the merchant would be updated.
The...

Ellison is a perfect match for J.C. Penney. The stores are the first impression point for a majority of J.C. Penney shoppers and the store must operate like a smooth-running DIY or smooth-running Chevy Silverado.

The store must integrate with all other shopper touch points—from marketing and promo and brand...

Phibbs is on it, but this is all part of the new generation that even older family members with traditions are falling into as they "friend" their own kids on Facebook.

The millennial generation, through no fault of their own (too complex for them to get anyway) has been used...

This is Jeff doing some marketing and hoping to sell Kindles. He's locating a distro center in a busy area where they need to ship goods.

Simple.

This is cutting into the thin margins Amazon has. I would guess that there will not be many of these sites opening — unless...

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