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Mark Price

Managing Partner
LiftPoint Consulting, Inc.

In-store pickup is always less risky for retailers, assuming that their inventory management system can keep up with the pace of holiday shopping. Consumers will prefer to drive to the store for a pickup that they are sure will be there, rather than wait to see if a package...

I still see teens being concerned about how they look and dress. Fashion is an integral part of the teen experience and I do not expect that to change very soon.

The greatest challenge that retailers face at malls is getting the teens into the mall in the first place....

Given consumer desires for a "deal," the make-an-offer capability will clearly drive a specific segment of consumers down the purchase path farther than they would have gone normally. That will result in a higher conversion rate.

For that reason I see more e-commerce sites offering such capability.

...

Expanding offerings beyond breakfast makes smart strategic sense. At the same time, the company needs to be careful not to "break the brand"—expand to a point where the message is not about a relaxing cup of coffee in a warm welcoming environment with food.

...

As retailers begin to aggressively market as of Nov 1, many customers are being lured into making purchases prior to Black Friday. In addition to aggressive in-store promotions, online sites were also swinging at the ball as of Nov 1.

We will have to look at the numbers for total...

While consumers perceive a significant difference between store brands and national brands in most core categories, organic is perceived to be a high standard in and of itself. By putting organic on the label, store brands elevate themselves to par with national brands.

The greatest opportunities for store brand organics...

The key elements of Joly's strategy that have worked have been focusing the organization on a limited number of initiatives that directly impact customer experience in-store, and cleaning up the digital business with an expansion of buy online, ship to store. Price matching was a painful but necessary step...

What I like about Pizza Hut's new approach is their willingness to be daring and bold in a business environment which is increasingly more conservative. I hope they will be rewarded and that other companies will act similarly bold in the future.

I am concerned that their new positioning may...

The biggest change right now is that grocery retailers are using organic to help differentiate their store brands (private label) while achieving higher prices (based on competitive set) and increased profit.

The prices for organic private label are higher than traditional private label but still below competitive offerings.

By offering organic...

It is important to recognize the difference between what consumers claim to do in a survey and the actual business results. As remarketing is tested over and again, the results are clear—consumers are reminded and do make incremental purchases.

At the same time, it makes sense to put limits on...

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