Also from Mike Osorio...
Osorio Group LLC
Collective Passion
Leadership Article (PDF)
I think the technology is more of a medium- to long-term play in the US, while it is a "now" play in Korea and Japan, where versions of these technologies are already in use due to the early adoption of smartphone technologies there. I have not seen much consumer...
All of the comments are obvious and point to easy, actionable steps which are clearly effective as the research has proven. So why doesn't it happen? The senior leaders at most retail organizations say the right things about valuing employees and being focused on providing best in class training...
The technology is never the answer -- it is an enabler of the answer. In the article, they note that adoption has been slow. I'm not surprised. It really isn't an intuitive way for this consumer to interact with the store. So what is the answer? What it has...
The problem with most compensation systems is the lack of on-floor leadership and training to go along with the system. Salespeople are human with normal human greed and competitiveness. The best customer service providers ensure both significant and thorough training on effective human interaction and on-floor leadership to coach...
With the media, retailers and brands all focusing on extremes -- either low, low, lowest prices, or investing in quality and prestige, there is little room or interest in anything in between. This trend is destined to become stronger than weaker and most brands must choose to which extreme...
Some the comments show that confusion exists on what mentoring is. It is not coaching or teaching. Mentoring is a developmental, caring, sharing and helping relationship where one person invests time, know-how, and effort in enhancing another person's growth, knowledge, and skills; and responds to critical needs in that...
This is a really fantastic and usable technology and I can see the immediate value for small retailers as laid out in the article. I have many times used Google Earth to look at areas I will be visiting on a trip. I can see people checking out a...
I am surprised the number of negative comments. The idea is quite fun and for certain markets could be extremely popular. The real key will be the quality of the product because the fun element will be a one-time experience unless the ice cream tastes fabulous. These technologies will...
Benetton was once such a cool brand and their frequently controversial ad campaigns were at the heart of the brand mystique. Unfortunately the brand has lost its cachet and the latest campaign simply seems a desperate attempt at attention.
The sentiment of the campaign is wonderful, but the technique...
Adding corporate social responsibility (CSR) to traditional employee engagement activities such as holiday parties can be a real plus -- IF it is congruent with the culture of the company and the values of the employees. As we have learned more about the importance of measuring and successfully impacting...