Carol Spieckerman

Dollar General Getting Into Beer and Wine Biz

August 20, 2010

FROM RETAILWIRE:
Dollar General has done well selling consumables in other categories so why not try its hand at beer and wine? How big a competitive threat do you think dollar stores are to other retail outlets that currently sell beer and wine?      [more...]

Back to my mantra about play to participate vs. play to win. Dollar General isn't attempting to dominate beer and wine sales or win over snobs (though Trader Joe's Two Buck Chuck certainly changed the rules in that regard). This is a perfect complement to DG's forays into food and it will ding convenience stores and put others with neighborhood small footprint aspirations on notice before they even arrive (Walmart, Walgreens and others). Dollar General, the affordable little package store. Has a nice ring to it!