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David Biernbaum
Senior Marketing and Business Development ConsultantDavid Biernbaum Associates
BrainTrust Query: How to Create a Commission Structure for Better Retail Salespeople
July 26, 2010
FROM RETAILWIRE:
Commissioning sales works. Whether that means employees get an hourly rate and a percentage of sales, a bonus at the end of the month or a chance to win a trip -- the best bosses share the wealth. What is an ideal payment structure for commission-based retail staffs?
[more...]
Straight commission structures really do not attract better retail salespeople, in fact, quite to the contrary. The best approach for the retailer, the customer, and for the business, is to pay a salary structure with bonuses and incentives for sales, customer satisfaction, and departmental team accomplishments.
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