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Cathy Hotka

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Cathy Hotka & Associates

Verizon and Redbox Go Online to Battle Netflix

February 7, 2012

FROM RETAILWIRE:
Up until now, Verizon has distributed television and movie content on a local basis, while Redbox has offered DVDs nationally to consumers through its kiosks. Now the companies have combined in a joint venture that will enable them to stream content online for a monthly subscription fee. What is your take on the joint venture between Verizon and Redbox?      [more...]

MY COMMENTARY:

Less than 70% of American households have cable. The other 30% are looking for digital entertainment that costs less, and kiosks work for them. It's a mystery why Dish dismantled Blockbuster as quickly as it did.

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