Also from Joel Rubinson...
January 5, 2012
FROM RETAILWIRE:
It's exciting when a scrappy and agile independent goes toe to toe with the big chains and thrives. A&G Fresh Market, in a working class Polish neighborhood on the west side of Chicago, is one of them. What attributes seen at A&G are most important for independents competing with chains?
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There are four independents/small chains I shop at in Long Island and Queens. They have all found a way to survive and even thrive (judging from the physical expansions). I think they follow the formula here pretty much but also, you simply cannot get the cheeses, deli products, olives, ethnic foods, home made spreads, fabulous breads that they sell, in a big supermarket. Also, I know the people by name and they know me. That is worth a lot in terms of shopper experience