Doug Stephens

Former Ukrop's Ban Fundraising Outside of Stores

February 23, 2010

FROM RETAILWIRE:
Back in 2004 when Target, a national chain, decided it would not allow the Salvation Army and other groups to fundraise outside its stores. Fast-forwarding to today: Ahold's Martin's Food Markets has a similar policy to Target's. Will Martin's ban on soliciting for charities outside its stores help or hurt it as it takes over the former Ukrop's locations?      [more...]

I think charity, like other things is most effective when it's focused, measurable and deep-set into the culture of the company.

My personal belief has always been that it's better to choose one cause that the majority of your constituents can accept as worthy and then put ALL of the organization's efforts behind it.

You may not make everyone happy by doing this but you will cause measurable good that falls in line with company values and culture.