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Dan Berthiaume

Editor
Independent consultant

Retailers Not Wowing Gen-Y Workers

September 7, 2010

FROM RETAILWIRE:
A study from Deloitte and the National Retail Federation finds that while retailers agree hiring, developing, and retaining top talent is essential, efforts around attracting tomorrow's leaders among the Gen-Y generation are often lacking. How, if at all, will recruiting and developing talent have to change for Gen-Y workers versus previous generations?      [more...]

MY COMMENTARY:

Gen-Y is not receptive to the idea of "paying your dues" and biding time to slowly move up the corporate ladder. It is the instant gratification generation who grew up with huge amounts of positive reinforcement and "everybody wins." All industries need to become less hierarchical and faster to recognize and reward performance to meet the expectations of the incoming workforce. With retail being among the most traditional and conservative industries, it will have to work extra hard at revamping how talent is recruited and retained in the 21st century.

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