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Nikki Baird

Managing Partner
RSR Research

Shop at Your Leisure

February 5, 2010

FROM RETAILWIRE:
By definition, especially as originally devised, pajamas are leisurewear...we do not work and shop simultaneously, shopping is a leisure activity. Ergo, pajamas may be considered appropriate shopping attire. Not at Tesco, however.... What's your view on customer dress codes at retail?      [more...]

MY COMMENTARY:

All right, I'll bite. First, I suspect the whole flap could only have occurred in Britain to begin with, so it's moot. The US may be stuffy about some things, but dress code really isn't one of them. In fact, there's a whole site (http://www.peopleofwalmart.com/) devoted to the 'typical' dress at Walmart, and PJs would be an improvement in many cases. But the shoes thing--I thought that was required for health and sanitary reasons. Whatever happened to "No shoes, no shirt, no service"?

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