Doron Levy

Family Dollar Tests Basket Analysis

March 11, 2010

FROM RETAILWIRE:
In a project last year, Family Dollar worked with Applied Predictive Technologies to understand what's happening at the basket level. How do you think better access to basket analysis insights can help retailers and vendors?      [more...]

Basket analysis is critical to any retailers that has high volumes of transactions. Think of the optimization that could be done. A few minor tweaks could generate hundreds of thousands of dollars in revenue for the bottom line. A basket strategy is important, especially for a format like Family Dollar.