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Warren Thayer

Editor & Managing Partner
Frozen & Dairy Buyer

Coach Opening Store For Guys

February 12, 2010

FROM RETAILWIRE:
Coach Inc. has relied primarily on women customers to build the luxury brand but now the company is turning its attention to the opposite sex with its very first store designed strictly for men. What do you think of Coach and other luxury brands that have built their businesses catering to females opening stores for men?      [more...]

MY COMMENTARY:

I agree with Roger Saunders when he said Coach should "salt" a select number of male items in their stores, and build out male-driven stores, prudently. From having once lived in NYC for many years, I know this particular neighborhood, and if it's going to work anywhere in Manhattan, this is the first location I'd choose. Like some of the other males here, I don't buy any Coach stuff and am mystified why anybody would spend so much money for things you can get at a fraction of the price at L.L.Bean, Macy's, or, um Duluth Trading.

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