Doug Stephens

RSR Research: Are We Beginning the Next Golden Age of Retail?

August 19, 2010

FROM RETAILWIRE:
We sit today, in the second half of the first year of the 21st century's second decade, possibly on the cusp of a new golden age of retail. It seems as though surviving retailers are starting to pick up the customer's cadence and picking and choosing the best from retailing's finest hours. Are you encouraged that retail is heading in a healthier direction?      [more...]

I think Paula has done a great job in hitting on some of the significant changes ahead. We are clearly at the end of an era in retail that was a bit like a reckless frat house kegger.

I think we're entering into a new era of thoughtful consumption underpinned by more genuine connection to the brands we buy and the retail we shop.

It's a shift from mass to meaning with the consumer increasingly calling the tune.